Andreas Eggert

Andreas Eggert

Freie Universität Berlin

H-index: 48

Europe-Germany

About Andreas Eggert

Andreas Eggert, With an exceptional h-index of 48 and a recent h-index of 33 (since 2020), a distinguished researcher at Freie Universität Berlin, specializes in the field of Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Disruptive Factors in Product Portfolio Management: A Qualitative Exploratory Study in B2B Manufacturing

Unstrukturierte Daten aus der Serienproduktion mit Process Mining zur Fehleranalyse

Digital technology usage as a driver of servitization paths in manufacturing industries

Bringing Industrial Software to Market: Managerial Challenges and an Agenda for Future Research

Servitization in the Manufacturing Industry: Where Do We Stand? Where Do We Come From?

Rethinking customer-perceived value in business markets from an organizational perspective

Strategic Emphasis on Service-Based Business Models During the Corona Crisis: Are Customer Solutions a Curse or Blessing for Manufacturing Firms?

Prioritising smart factory investments–A project portfolio selection approach

Andreas Eggert Information

University

Position

Professor of Business and Services Marketing

Citations(all)

15396

Citations(since 2020)

5614

Cited By

11699

hIndex(all)

48

hIndex(since 2020)

33

i10Index(all)

80

i10Index(since 2020)

58

Email

University Profile Page

Freie Universität Berlin

Google Scholar

View Google Scholar Profile

Andreas Eggert Skills & Research Interests

Marketing

Top articles of Andreas Eggert

Title

Journal

Author(s)

Publication Date

Disruptive Factors in Product Portfolio Management: A Qualitative Exploratory Study in B2B Manufacturing

Till Gramberg

Thomas Bauernhansl

Andreas Eggert

2024/3/18

Unstrukturierte Daten aus der Serienproduktion mit Process Mining zur Fehleranalyse

Wolfgang Kratsch

Gregor Stengel

Andreas Egger

Tobias Fehrer

2024

Digital technology usage as a driver of servitization paths in manufacturing industries

European Journal of Marketing

Lisa Katharina Harrmann

Andreas Eggert

Eva Böhm

2023/2/13

Bringing Industrial Software to Market: Managerial Challenges and an Agenda for Future Research

Viktor Jarotschkin

Johannes Habel

Andreas Eggert

Bianca Schmitz

Olaf Plötner

2023/1/1

Servitization in the Manufacturing Industry: Where Do We Stand? Where Do We Come From?

SMR-Journal of Service Management Research

Rodi Akalan

Eva Böhm

Andreas Eggert

2022/11/2

Rethinking customer-perceived value in business markets from an organizational perspective

Journal of Inter-Organizational Relationships

Michael Kleinaltenkamp

Andreas Eggert

Vishal Kashyap

Wolfgang Ulaga

2022/4/3

Strategic Emphasis on Service-Based Business Models During the Corona Crisis: Are Customer Solutions a Curse or Blessing for Manufacturing Firms?

SMR-Journal of Service Management Research

Rodi Akalan

Andreas Eggert

Eva Böhm

2022/2/28

Prioritising smart factory investments–A project portfolio selection approach

International Journal of Production Research

Stephan Dreyer

Andreas Egger

Louis Püschel

Maximilian Röglinger

2022/2/1

Exploring the customer journey of voice commerce: a research agenda

Eva Böhm

Andreas Eggert

Ina Garnefeld

Hartmut H Holzmüller

Tobias Schaefers

...

2022/11/28

Thank you to the following ad hoc reviewers who reviewed papers for the Journal of Marketing during 2022. The editors greatly appreciate their expert and constructive reviews …

Journal of Marketing

Ana Babić Rosario

Bitty Balducci

Kate Barasz

ESADE William Bearden

Yashoda Bhagwat

...

2022

Advancing marketing theory and practice: Guidelines for crafting research propositions

AMS Review

Wolfgang Ulaga

Michael Kleinaltenkamp

Vishal Kashyap

Andreas Eggert

2021/11/17

Ausgangslage von und ökonomische Erwartungen an das Internet der Dinge

Andreas Egger

Louis Püschel

Maximilian Röglinger

2021

SANCTIONING SUBSCRIPTION MOOCHING: AN EXPERIMENTAL INVESTIGATION OF ITS INTENDED AND UNINTENDED EFFECTS

2021 AMA Winter Academic Conference

Benedikt Alberternst

Lisa Harrmann

Anna Gehring

Andreas Eggert

2021

Drivers and outcomes of salespersons’ value opportunity recognition competence in solution selling

Journal of Personal Selling & Sales Management

Eva Böhm

Andreas Eggert

Harri Terho

Wolfgang Ulaga

Alexander Haas

2020/7/2

Customer success: the next frontier in business markets?

Marketing Weiterdenken: Zukunftspfade für eine marktorientierte Unternehmensführung

Wolfgang Ulaga

Andreas Eggert

Anna Gehring

2020

Industrial buying during the coronavirus pandemic: A cross-cultural study

Industrial Marketing Management

Johannes Habel

Viktor Jarotschkin

Bianca Schmitz

Andreas Eggert

Olaf Plötner

2020/7/1

Managing customer success in business markets: Conceptual foundation and practical application

SMR-Journal of Service Management Research

Andreas Eggert

Wolfgang Ulaga

Anna Gehring

2020/6/18

The future of B2B customer solutions in a post-COVID-19 economy: Managerial issues and an agenda for academic inquiry

Edward U Bond III

Ad de Jong

Andreas Eggert

Mark B Houston

Michael Kleinaltenkamp

...

2020/11

Toward a comprehensive framework of value proposition development: From strategy to implementation

Industrial Marketing Management

Adrian Payne

Pennie Frow

Lena Steinhoff

Andreas Eggert

2020/5/1

Bot log mining: Using logs from robotic process automation for process mining

Andreas Egger

Arthur HM ter Hofstede

Wolfgang Kratsch

Sander JJ Leemans

Maximilian Röglinger

...

2020/10/29

See List of Professors in Andreas Eggert University(Freie Universität Berlin)

Co-Authors

H-index: 65
Jörg Henseler

Jörg Henseler

Universiteit Twente

H-index: 53
Michael Kleinaltenkamp

Michael Kleinaltenkamp

Freie Universität Berlin

H-index: 23
Georg Fassott

Georg Fassott

Technische Universität Kaiserslautern

H-index: 20
Stephen S. Tax

Stephen S. Tax

University of Victoria

H-index: 19
Johannes Habel

Johannes Habel

University of Houston

H-index: 19
Harri Terho

Harri Terho

Turun yliopisto

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