Jörg Henseler
Universiteit Twente
H-index: 65
Europe-Netherlands
Top articles of Jörg Henseler
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
When and how to use confirmatory composite analysis (CCA) in second language research | Studies in Second Language Acquisition | Abdullah Alamer Florian Schuberth Jörg Henseler | 2024/2/6 |
What makes threat ineffective in sustainability communication?: The role of psychological reactance and green hypocrisy | Kai-Yi Young Shintaro Okazaki Jörg Henseler | 2024 | |
If you are not green, you will regret in 10 years: Success and pitfalls in the use of threat in sustainable communication | Kai-Yi Young Shintaro Okazaki Jörg Henseler | 2024 | |
Why Marketing Managers Act Sustainable–and Why Not: Towards a Sustainability Acceptance Model | Chiara Janina Hübscher Jörg Henseler Susanne Hensel-Börner | 2024/5 | |
Why researchers should be cautious about using PLS-SEM | Industrial marketing management | Jörg Henseler Florian Schuberth Nick Lee Ildikó Kemény | 2024 |
Towards true authentic corporate brands: an existential view | Nils Grimm Jörg Henseler Benjamin Österle Christoph Moss | 2024/4 | |
Categorizing behavioral and formed concepts in sports marketing research | International Journal of Sports Marketing and Sponsorship | Tobias Müller Florian Schuberth Jörg Henseler | 2024/2/6 |
GraphEx: visualizing and managing customer experience in its multidimensionality | Journal of Service Theory and Practice | Yasin Sahhar Raymond Loohuis Jörg Henseler | 2023/12/18 |
Premature conclusions about the signal‐to‐noise ratio in structural equation modeling research: A commentary on Yuan and Fang (2023) | British Journal of Mathematical and Statistical Psychology | Florian Schuberth Tamara Schamberger Mikko Rönkkö Yide Liu Jörg Henseler | 2023/4 |
Structural parameters under partial least squares and covariance-based structural equation modeling: A comment on Yuan and Deng (2021) | Structural Equation Modeling: A Multidisciplinary Journal | Florian Schuberth Yves Rosseel Mikko Rönkkö Laura Trinchera Rex B Kline | 2023/5/4 |
Confirmatory composite analysis in human development research | International journal of behavioral development | Tamara Schamberger Florian Schuberth Jörg Henseler | 2022 |
The choice of structural equation modeling technique matters: A comment on Dash and Paul (2021) | Technological Forecasting and Social Change | Florian Schuberth Geoffrey Hubona Ellen Roemer Sam Zaza Tamara Schamberger | 2023/9/1 |
Shopping Companions and Their Diverse Impacts: A Systematic Annotated Bibliography | SAGE Open | Tobias Benjamin Scholz Sven Pagel Jörg Henseler | 2023/12 |
Top Managers’ Personal Branding in a Corporate World: Strategizing and Overcoming Dualities Along the Career Path | Corporate Reputation Review | Stefan Scheidt Raymond Loohuis Jörg Henseler | 2023/10/17 |
Building brand meaning in social entrepreneurship organizations: the social impact brand model | Journal of Brand Management | Florian Lückenbach Holger J Schmidt Jörg Henseler | 2023/5 |
Assessing the overall fit of composite models estimated by partial least squares path modeling | European Journal of Marketing | Florian Schuberth Manuel E Rademaker Jörg Henseler | 2023 |
Specifying composites in growth curve analysis | Xi Yu Florian Schubert Jörg Henseler | 2023 | |
Specifying composites in structural equation modeling: A refinement of the Henseler–Ogasawara specification | Statistical Analysis and Data Mining: The ASA Data Science Journal | Xi Yu Florian Schuberth Jörg Henseler | 2023/8 |
Modeling indices using partial least squares: How to determine the optimum weights? | Quality & Quantity | Taşkın Dirsehan Jörg Henseler | 2023/12 |
Alignment throughout the Customer Journey-Shaping the Marketing, Sales, IT interface | Jan Philipp Graesch Susanne Hensel-Börner Jörg Henseler | 2023/2/10 |