Joshua T. Beck
University of Oregon
H-index: 12
North America-United States
Top articles of Joshua T. Beck
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
A Values-Complementarity Model of Social Movement Influence on Entrepreneurship | Journal of Management | J Jeffrey Gish Lauren Lanahan Joshua T Beck | 2024/4/14 |
Relationship marketing | BILLY BAI | ||
Too Tired for a Good Deal: How Customer Fatigue Shapes the Performance of Pay-What-You-Want Pricing | Journal of Business Research | Cindy Xin Wang Hong Yuan Joshua T Beck | 2022/5/1 |
MANAGEMENT AND LEADERS UNDERSTANDING COMMUNICATION DYNAMICS: THE IMPACT OF INTERNAL COMMUNICATION ON SATISFACTION, PERFORMANCE, AND MOTIVATION. | 45th Annual Meeting | Joshua Beck | 2022/10/20 |
The Control–Effort Trade-Off in Participative Pricing: How Easing Pricing Decisions Enhances Purchase Outcomes | Journal of Marketing | Cindy Xin Wang Joshua T Beck Hong Yuan | 2021/9 |
When Cause-Marketing Backfires: Differential Effects of One-for-One Promotions on Hedonic and Utilitarian Products | Journal of Consumer Psychology | Riley G. Dugan Joshua J. Clarkson Joshua T. Beck | 2021 |
The Effect of Duration Metrics on Consumer Satisfaction | Psychology & Marketing | Sokiente W Dagogo‐Jack Joshua T Beck Alex Kaju | 2020/3 |
Company Worth Keeping: Personal Control and Preferences for Brand Leaders | Journal of Consumer Research | Joshua T Beck Ryan Rahinel Alexander Bleier | 2020/2/1 |
Corporate Sociopolitical Activism and Firm Value | Journal of Marketing | Yashoda Bhagwat Nooshin L. Warren Joshua T. Beck George F. Watson IV | 2020/9 |
Co-Authors
