Iris Vermeir

Iris Vermeir

Universiteit Gent

H-index: 34

Europe-Belgium

About Iris Vermeir

Iris Vermeir, With an exceptional h-index of 34 and a recent h-index of 30 (since 2020), a distinguished researcher at Universiteit Gent,

His recent articles reflect a diverse array of research interests and contributions to the field:

How a health goal activation drives the Nutri-Score effect

Face your fears: direct and indirect measurement of responses to looming threats

Call for emergency action to restore dietary diversity and protect global food systems in times of COVID-19 and beyond: Results from a cross-sectional study in 38 countries

What are the ‘shape friendly’locations to sell misshapen tomatoes? The effect of point of purchase on consumers’ abnormality perception and probability to buy

How online grocery shopping drives private label food purchases

The effect of recycled packaging on perceived product naturalness

The wrap-less revolution: Consumer segmentation by facilitators of and barriers to package-free shopping

Putting spatial product presentation cues on the map: Review and research directions

Iris Vermeir Information

University

Position

Associate Professor of Marketing

Citations(all)

9946

Citations(since 2020)

5664

Cited By

6416

hIndex(all)

34

hIndex(since 2020)

30

i10Index(all)

60

i10Index(since 2020)

50

Email

University Profile Page

Universiteit Gent

Google Scholar

View Google Scholar Profile

Top articles of Iris Vermeir

Title

Journal

Author(s)

Publication Date

How a health goal activation drives the Nutri-Score effect

Food Quality and Preference

Eva Heeremans

Maggie Geuens

Iris Vermeir

2024/2/18

Face your fears: direct and indirect measurement of responses to looming threats

Cognition and Emotion

Lana Mulier

Hendrik Slabbinck

Iris Vermeir

2024/1/2

Call for emergency action to restore dietary diversity and protect global food systems in times of COVID-19 and beyond: Results from a cross-sectional study in 38 countries

Heliyon

M Hoteit

R Hoteit

A Aljawaldeh

K Van Royen

S Pabian

...

2023

What are the ‘shape friendly’locations to sell misshapen tomatoes? The effect of point of purchase on consumers’ abnormality perception and probability to buy

Food Quality and Preference

Iris Vermeir

Dacinia Crina Petrescu

Ruxandra Malina Petrescu-Mag

2023/2/1

How online grocery shopping drives private label food purchases

Journal of Business Research

Julie Verstraeten

Eva Heeremans

Maggie Geuens

Iris Vermeir

2023/11/1

The effect of recycled packaging on perceived product naturalness

Joyce De Temmerman

Nico Heuvinck

Hendrik Slabbinck

Iris Vermeir

2023

The wrap-less revolution: Consumer segmentation by facilitators of and barriers to package-free shopping

Resources, Conservation and Recycling

Joyce De Temmerman

Hendrik Slabbinck

Iris Vermeir

2023/12/1

Putting spatial product presentation cues on the map: Review and research directions

Gudrun Roose

Iris Vermeir

2023/1/1

The full package of package-free retail environments: A mixed methods study on multiple stakeholder perspectives of package-free shopping

Sustainable Production and Consumption

Joyce De Temmerman

Hendrik Slabbinck

Iris Vermeir

2023/10/1

Eating out of paper versus plastic: The effect of packaging material on consumption

Food Quality and Preference

Joyce De Temmerman

Iris Vermeir

Hendrik Slabbinck

2023/12/1

Food writings in a postmodern society: a discourse analysis of influencer and celebrity chef cookbooks in Belgium

Frontiers in Communication

Viktor LJ Proesmans

Iris Vermeir

Nelleke Teughels

Maggie Geuens

2023/7/20

Consumer preferences towards plant-based, hybrid and cultivated meat analogues offered in different meal contexts and at various consumption moments: A choice-based conjoint …

Food Quality and Preference

Nicky Coucke

Hendrik Slabbinck

Iris Vermeir

2023/12/1

What a mess! The effect of messiness in food pictures on unhealthy food choices

Food Quality and Preference

Eva Meersseman

Maggie Geuens

Iris Vermeir

2023/7/1

The evolution of food recipes in popular media: Does it associate with household purchases?

Viktor Proesmans

Maggie Geuens

Christophe Matthys

Iris Vermeir

2022

Consumer evaluation of food quality and the role of environmental cues. A comprehensive cross-country study

European Research on Management and Business Economics

Dacinia Crina Petrescu

Iris Vermeir

Philippe Burny

Ruxandra Malina Petrescu-Mag

2022/5/1

Take a Bite! The Effect of Bitten Food in Pictures on Purchase Intention

Eva Meersseman

Maggie Geuens

Iris Vermeir

2022

Dietary diversity in the Eastern Mediterranean region before and during the COVID-19 pandemic: Disparities, challenges, and mitigation measures

Frontiers in Nutrition

Maha Hoteit

Hussein Mortada

Ayoub Al-Jawaldeh

Rania Mansour

Batoul Yazbeck

...

2022/2/15

The Effect of Gender Congruence Between Anthropomorphic Packaging Shapes and Product Benefits on Consumer Responses

Iris Vermeir

Ziad Choueiki

Maggie Geuens

2022

Recyled plastic packaging on the upswing: an abstract

Joyce De Temmerman

2022

Sex disparities in food consumption patterns, dietary diversity and determinants of self-reported body weight changes before and amid the COVID-19 pandemic in 10 Arab countries

Frontiers in Public Health

Reema Tayyem

Mohammed O Ibrahim

Hussein Mortada

Majid AlKhalaf

Khlood Bookari

...

2022/10/28

See List of Professors in Iris Vermeir University(Universiteit Gent)

Co-Authors

H-index: 112
Wim Verbeke

Wim Verbeke

Universiteit Gent

H-index: 52
Maggie Geuens

Maggie Geuens

Universiteit Gent

H-index: 35
Mario Pandelaere

Mario Pandelaere

Virginia Polytechnic Institute and State University

H-index: 30
Patrick Van Kenhove

Patrick Van Kenhove

Universiteit Gent

H-index: 29
Yves Van Vaerenbergh

Yves Van Vaerenbergh

Katholieke Universiteit Leuven

H-index: 24
Bart Lariviere

Bart Lariviere

Katholieke Universiteit Leuven

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