Tyreal Yizhou Qian
Louisiana State University
H-index: 11
North America-United States
Top articles of Tyreal Yizhou Qian
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
A hybrid SEM-fsQCA approach to examine spectators’ toxic behavior in professional team esports | Tyreal Yizhou Qian Bo Yu Chad Seifried Mike Martinez Robbie Matz | 2024/1/3 | |
Gamification for consumer loyalty: An exploration of unobserved heterogeneity in gamified esports social live streaming | Telematics and Informatics | Tyreal Yizhou Qian Bo Yu Robbie Matz Lei Luo Chenglong Xu | 2023/11/1 |
Virtual interactions and sports viewing on social live streaming platforms: The role of co-creation experiences, platform involvement, and follow status | Journal of Business Research | Tyreal Yizhou Qian Chad Seifried | 2023/7/1 |
Exploring the dark side of esports online spectatorship: Passion as a mediator and collective narcissism as a moderator | Communication & Sport | Tyreal Yizhou Qian Katja Sonkeng Lei Luo | 2023 |
Toward a better understanding of core and peripheral market demand for women’s spectator sports: An importance-performance map analysis approach based on gender | Sport Management Review | Tyreal Yizhou Qian Robbie Matz Lei Luo Claire C Zvosec | 2023/1/1 |
Reversing equity transfer in sponsorship for competitive advantage of emerging local events: Quantitative evidence from an experimental study | International Journal of Sports Marketing and Sponsorship | Jerred Junqi Wang Tyreal Yizhou Qian Bo Li Brandon Mastromartino | 2022/8/19 |
Watching sports on Twitch? A study of factors influencing continuance intentions to watch Thursday Night Football co-streaming | Sport Management Review | Tyreal Yizhou Qian | 2022/1/1 |
Gamification for value creation and viewer engagement in gamified livestreaming services: The moderating role of gender in esports | Journal of Business Research | Tyreal Yizhou Qian Robbie Matz Lei Luo Chenglong Xu | 2022/6/1 |
Impact of market demand on recurring hallmark sporting event spectators: An empirical study of the Shanghai Masters | International Journal of Sports Marketing and Sponsorship | Lei Luo Tyreal Yizhou Qian Gregg Rich James J Zhang | 2022/4/5 |
Strategic visionary management as enabler of commercial sport management | Euisoo Kim Tyreal Yizhou Qian James J Zhang | 2020/2/20 | |
Beyond the game: Dimensions of esports online spectator demand | Communication & Sport | Tyreal Yizhou Qian James Jianhui Zhang Jerred Junqi Wang John Hulland | 2020/12 |
Growth in sport media and the rise of new sport fandom | Andrew Kim Tyreal Yizhou Qian Hyun-Woo Lee Brandon Mastromartino James J Zhang | 2020 | |
Fulfilling the basic psychological needs of esports fans: A self-determination theory approach | Communication & sport | Tyreal Yizhou Qian Jerred Junqi Wang James Jianhui Zhang John Hulland | 2022/4 |
Sport spectatorship and health benefits: A case of a Japanese professional golf tournament | Frontiers in Psychology | Yasuhiro Watanabe Tyreal Y Qian Jerred J Wang N David Pifer James J Zhang | 2020/7/21 |
Push and pull factors in eports livestreaming: A partial least squares structural equation modeling approach | International Journal of Sport Communication | Tyreal Yizhou Qian Jerred Junqi Wang James Jianhui Zhang | 2020/9/11 |
Developing a fanbase in niche sport markets: An examination of NHL fandom and social sustainability in the sunbelt | Sustainability | Brandon Mastromartino Tyreal Y Qian Jerred J Wang James J Zhang | 2020/2/4 |
It is in the game: Dimensions of esports online spectator motivation and development of a scale | European sport management quarterly | Tyreal Yizhou Qian Jerred Junqi Wang James Jianhui Zhang Laura Zhenqiu Lu | 2020/8/7 |
Co-Authors
