Sascha Alavi

Sascha Alavi

Ruhr-Universität Bochum

H-index: 20

Europe-Germany

About Sascha Alavi

Sascha Alavi, With an exceptional h-index of 20 and a recent h-index of 20 (since 2020), a distinguished researcher at Ruhr-Universität Bochum, specializes in the field of Innovation Marketing, Digitization, Sales, Sustainability, Pricing.

His recent articles reflect a diverse array of research interests and contributions to the field:

How Internal Corporate Social Responsibility Moderates the Digitalization-Performance-Link

Adaptive selling in business-to-business markets: Contextual boundary of a selling strategy from retailing

Effective implementation of predictive sales analytics

Anthropomorphism in artificial Intelligence: A review of empirical work across domains and insights for future research

How Social Media Increases Achievement and Conformity Values: A Paradigm Shift In Our Societies

Value-creating Sales: The Role of Digital Technologies

Guest editorial: Value-creating sales and digital technologies

Monetäre Anreizsysteme im Wandel des Dienstleistungsmanagements

Sascha Alavi Information

University

Position

Fakultät für Wirtschaftswissenschaft

Citations(all)

1632

Citations(since 2020)

1375

Cited By

552

hIndex(all)

20

hIndex(since 2020)

20

i10Index(all)

29

i10Index(since 2020)

27

Email

University Profile Page

Ruhr-Universität Bochum

Google Scholar

View Google Scholar Profile

Sascha Alavi Skills & Research Interests

Innovation Marketing

Digitization

Sales

Sustainability

Pricing

Top articles of Sascha Alavi

Title

Journal

Author(s)

Publication Date

How Internal Corporate Social Responsibility Moderates the Digitalization-Performance-Link

Academy of Management Proceedings

Alicia Minnerup

Frederik Maibaum

Sascha Alavi

Laura Marie Edinger-Schons

Caroline Ruiner

...

2023

Adaptive selling in business-to-business markets: Contextual boundary of a selling strategy from retailing

Journal of Personal selling & sales ManageMent

William L Cron

Sascha Alavi

Johannes Habel

2023/4/3

Effective implementation of predictive sales analytics

Journal of Marketing Research

Johannes Habel

Sascha Alavi

Nicolas Heinitz

2023

Anthropomorphism in artificial Intelligence: A review of empirical work across domains and insights for future research

Ertugrul Uysal

Sascha Alavi

Valéry Bezençon

2023/3/13

How Social Media Increases Achievement and Conformity Values: A Paradigm Shift In Our Societies

Ertugrul Uysal

Sascha Alavi

Valéry Bezençon

2023/8/4

Value-creating Sales: The Role of Digital Technologies

Roland Kassemeier

Sascha Alavi

Johannes Habel

Christian Schmitz

Jan Wieseke

2023

Guest editorial: Value-creating sales and digital technologies

European Journal of Marketing

Roland Kassemeier

Sascha Alavi

Johannes Habel

Christian Schmitz

Jan Wieseke

2023/2/13

Monetäre Anreizsysteme im Wandel des Dienstleistungsmanagements

Sascha Alavi

Marcel Keen

2023/6/30

Sales manager encouragement behavior in value-centered business models

European Journal of Marketing

Clara Hoffmann

Sascha Alavi

Christian Schmitz

2023/2/13

When sales leaders induce competition among sales employees: a source of motivation or exhaustion?

Journal of Personal Selling & Sales Management

Maximilian Friess

Sascha Alavi

Johannes Habel

Bianca Richter

2023/6/17

The cold start problem in algorithm-based CRM: Kickstarting network effects by pvercoming replacement threats

Arnd Vomberg

Sascha Alavi

Alexandru Oproiescu

2023

A theory of predictive sales analytics adoption

AMS Review

Johannes Habel

Sascha Alavi

Nicolas Heinitz

2023/6

Role transitions at the prosumer level: spillover effects in the collaborative economy from an interactive marketing perspective

European Journal of Marketing

Myriam Ertz

Émilie Boily

Shouheng Sun

Emine Sarigöllü

2022/7/22

The ambivalent role of monetary sales incentives in service innovation selling

Journal of Product Innovation Management

Sascha Alavi

Eva Böhm

Johannes Habel

Jan Wieseke

Christian Schmitz

...

2022/5

Trojan horse or useful helper? A relationship perspective on artificial intelligence assistants with humanlike features

Journal of the Academy of Marketing Science

Ertugrul Uysal

Sascha Alavi

Valéry Bezençon

2022/11

The impact of salespeople’s social media adoption on customer acquisition performance–a contextual perspective

Journal of Personal selling & sales ManageMent

Dennis Schendzielarz

Sascha Alavi

Jan Helge Guba

2022/4/3

The Effect of Incentive Disclosure on Salespeople’s Performance with Customers

Available at SSRN 4206510

Itir Bozkurt Umur

Leif Brandes

Sascha Alavi

2022/9/1

The Marketing of Smartness–An Investigation of the Interplay Between Smartness, Consumer Perceptions, and Marketing Communication

Dennis Schendzielarz

Sascha Alavi

2022/7/2

Transformational and transactional sales leadership during a global pandemic

Journal of Personal selling & sales ManageMent

Sascha Alavi

Pia Anna Ehlig

Johannes Habel

2022/12/7

Corporate social responsibility and perceived fairness of price increases

Psychology & Marketing

Jenni Sipilä

Sascha Alavi

Laura Marie Edinger‐Schons

Urs Müller

Johannes Habel

2022/7

See List of Professors in Sascha Alavi University(Ruhr-Universität Bochum)

Co-Authors

H-index: 19
Johannes Habel

Johannes Habel

University of Houston

H-index: 19
Laura Marie Edinger-Schons

Laura Marie Edinger-Schons

Universität Mannheim

H-index: 16
Florian Kraus

Florian Kraus

Universität Mannheim

H-index: 14
Dirk Totzek

Dirk Totzek

Universität Passau

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