Saila Saraniemi
Oulun yliopisto
H-index: 23
Europe-Finland
Top articles of Saila Saraniemi
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
Trust in blockchain-enabled exchanges: Future directions in blockchain marketing | Journal of the Academy of marketing Science | Teck Ming Tan Saila Saraniemi | 2023/7 |
Towards a holistic customer value approach in managing public health care services: a developers' view | International Journal of Public Sector Management | Hanna Komulainen Satu Nätti Saila Saraniemi Pauliina Ulkuniemi | 2023 |
Exploring How to Build a Strong Internal Brand Community and Its Role in Corporate Brand Co-Creation | Saila Saraniemi | 2022/4/28 | |
Digitalization-enabled evolution of customer value creation: An executive view in financial services | Journal of Business Research | I. Lähteenmäki S. Nätti S. Saraniemi | 2022 |
Dealing with discrepancies of a brand in change: recomposition of value and meanings in the network | A. Norrgrann S. Saraniemi | 2022 | |
Employee Engagement and Internal Branding: Two Sides of the Same Coin? | Corporate Reputation Review | Kati Suomi Saila Saraniemi Mervi Vähätalo Tomi J Kallio Terhi Tevameri | 2021/2 |
COVID-19 as a trigger for more responsible tourism business models | BusinessandSociety. Org | José-Carlos García-Rosell Minni Haanpää Maria Hakkarainen Saila Saraniemi | 2020/7/16 |
Exploring place-based knowledge in cross-sectoral partnerships in tourism: Negotiating responsibility in a global auditing process | José-Carlos García-Rosell Minni Haanpää Saila Saraniemi | 2020/6 |