ProfessorsProfessors of Central University of TechnologyRosemary Matikiti-Manyevere

Rosemary Matikiti-Manyevere

Central University of Technology

H-index: 12

Africa-South Africa

About Rosemary Matikiti-Manyevere

Rosemary Matikiti-Manyevere, With an exceptional h-index of 12 and a recent h-index of 12 (since 2020), a distinguished researcher at Central University of Technology, specializes in the field of Social media marketing, consumer behaviour in tourism, digital marketing, eco tourism.

His recent articles reflect a diverse array of research interests and contributions to the field:

The Impact of COVID 19 on the Tourism Industry: The Role of Fourth Industrial Revolution Technologies in Mitigating the Impacts

Factors Influencing Intention to Use Social Media Sites for Holiday Destination Selection by the Young Generation

Perceived Guest House Brand Value: The Influence of Web Interactivity on Brand Image and Brand Awareness

Service recovery satisfaction and customer commitment in the airline business An emerging African market perspective

Rosemary Matikiti-Manyevere Information

University	Central University of Technology
Position	___
Citations(all)	516
Citations(since 2020)	462
Cited By	174
hIndex(all)	12
hIndex(since 2020)	12
i10Index(all)	13
i10Index(since 2020)	13
Email	Access Email
University Profile Page	Central University of Technology
Google Scholar	View Google Scholar Profile

Rosemary Matikiti-Manyevere Skills & Research Interests

Social media marketing

consumer behaviour in tourism

digital marketing

eco tourism

Top articles of Rosemary Matikiti-Manyevere

Title	Journal	Author(s)	Publication Date
The Impact of COVID 19 on the Tourism Industry: The Role of Fourth Industrial Revolution Technologies in Mitigating the Impacts	Proceedings of the International Conference of Applied Business and Management	J Ferreira B Sousa	2020
Factors Influencing Intention to Use Social Media Sites for Holiday Destination Selection by the Young Generation		Johannes Hattingh Rosemary Matikiti-Manyevere	2020
Perceived Guest House Brand Value: The Influence of Web Interactivity on Brand Image and Brand Awareness	Journal of Promotion Management	Rosemary Matikiti-Manyevere Mornay Roberts-Lombard Mercy Mpinganjira	2020/10/10
Service recovery satisfaction and customer commitment in the airline business An emerging African market perspective	African Journal of Economic and Management Studies	Rosemary Matikiti Mercy Mpinganjira Mornay Roberts-Lombard	2020/3/9