ProfessorsProfessors of University of California, Los AngelesRobert Zeithammer

Robert Zeithammer

University of California, Los Angeles

H-index: 17

North America-United States

About Robert Zeithammer

Robert Zeithammer, With an exceptional h-index of 17 and a recent h-index of 11 (since 2020), a distinguished researcher at University of California, Los Angeles, specializes in the field of Marketing, Auctions, Choice Models.

His recent articles reflect a diverse array of research interests and contributions to the field:

Auctions of Auctions

The Impact of a Supreme Court Decision on the Preferences of Americans Regarding Abortion Policy

The Rise of 15%: Emergence and Persistence of Commissions in Advertising

Risky Consumer Decision Making in Costly Participative Pricing

Adjustment of bidding strategies after a switch to first-price rules

Robert Zeithammer Information

University	University of California, Los Angeles
Position	___
Citations(all)	1194
Citations(since 2020)	407
Cited By	961
hIndex(all)	17
hIndex(since 2020)	11
i10Index(all)	20
i10Index(since 2020)	11
Email	Access Email
University Profile Page	University of California, Los Angeles
Google Scholar	View Google Scholar Profile

Robert Zeithammer Skills & Research Interests

Marketing

Auctions

Choice Models

Top articles of Robert Zeithammer

Title	Journal	Author(s)	Publication Date
Auctions of Auctions	Available at SSRN 4754063	Robert Zeithammer W Jason Choi	2024/3/10
The Impact of a Supreme Court Decision on the Preferences of Americans Regarding Abortion Policy	Management Science	Raphael Thomadsen Robert Zeithammer Song Yao	2023/9
The Rise of 15%: Emergence and Persistence of Commissions in Advertising		Sharon Horsky Robert Zeithammer	2022/10/31
Risky Consumer Decision Making in Costly Participative Pricing	Proceedings of the 49th Association for Consumer Research North America Conference (ACR 2021)	Robert Zeithammer Lucas Stich Martin Spann Gerald Häubl	2021
Adjustment of bidding strategies after a switch to first-price rules	Available at SSRN 4036006	Miguel Alcobendas Robert Zeithammer	2021/10/29