osa omar sharif

osa omar sharif

Universitas Telkom

H-index: 7

Asia-Indonesia

About osa omar sharif

osa omar sharif, With an exceptional h-index of 7 and a recent h-index of 7 (since 2020), a distinguished researcher at Universitas Telkom, specializes in the field of Marketing, Consumer Behaviour.

His recent articles reflect a diverse array of research interests and contributions to the field:

The Influence Of Consumer Traits And Situational Factors On Consumer Online Impulse Buying Behavior Of Shopee Users In West Java Indonesia

Pengaruh Customer Review Dan Influencer Endorsement Terhadap Purchase Intention Dengan Trust Sebagai Variabel Moderasi Pada Produk Esteh

The Impact of AI-Driven Educational Simulations and Ideation With AI on Technopreneurship Education Learning Objectives: The Integration of ChatGPT in Education.

Analisis Pengaruh Customer Experience Management Dalam Meningkatkan Customer Loyalty pada Nasabah PT Bank Mandiri (Persero) Tbk di Indonesia

Pengaruh Dimensi E-Service Quality Terhadap E-Customer Satisfaction Serta Dampaknya Pada E-Customer Loyalty Aplikasi Livin’by Mandiri Mobile Banking.

Pengaruh Emotional Brand Attachment Terhadap Consumer-Based Brand Equity Terhadap Wardah

Unveiling Consumer Behavior Patterns Using K-Medoids and Association Rule: A Study on a Medium-Sized Grocery Store

An Examination of Plastic Bag Consumption by Age, Gender, and Spending Using K-Means and Elbow Method

osa omar sharif Information

University

Position

Lecturer of

Citations(all)

267

Citations(since 2020)

233

Cited By

71

hIndex(all)

7

hIndex(since 2020)

7

i10Index(all)

7

i10Index(since 2020)

7

Email

University Profile Page

Universitas Telkom

Google Scholar

View Google Scholar Profile

osa omar sharif Skills & Research Interests

Marketing

Consumer Behaviour

Top articles of osa omar sharif

Title

Journal

Author(s)

Publication Date

The Influence Of Consumer Traits And Situational Factors On Consumer Online Impulse Buying Behavior Of Shopee Users In West Java Indonesia

eProceedings of Management

Nafisa Salma Khoirunisa

Osa Omar Sharif

2024/2/29

Pengaruh Customer Review Dan Influencer Endorsement Terhadap Purchase Intention Dengan Trust Sebagai Variabel Moderasi Pada Produk Esteh

eProceedings of Management

Reva Dahlaireka

Osa Omar Sharif

2024/2/29

The Impact of AI-Driven Educational Simulations and Ideation With AI on Technopreneurship Education Learning Objectives: The Integration of ChatGPT in Education.

Journal of Higher Education Theory & Practice

Osa Omar Sharif

Ivan Diryana Sudirman

2024/1/5

Analisis Pengaruh Customer Experience Management Dalam Meningkatkan Customer Loyalty pada Nasabah PT Bank Mandiri (Persero) Tbk di Indonesia

eProceedings of Management

Made Pradnya Vidaswari

Osa Omar Sharif

2023/10/31

Pengaruh Dimensi E-Service Quality Terhadap E-Customer Satisfaction Serta Dampaknya Pada E-Customer Loyalty Aplikasi Livin’by Mandiri Mobile Banking.

eProceedings of Management

Muhammad Ghifari Hafiyanda

Osa Omar Sharif

2023/5/8

Pengaruh Emotional Brand Attachment Terhadap Consumer-Based Brand Equity Terhadap Wardah

Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA)

Elsamita Yolanda

Osa Omar Sharif

2023/7/9

Unveiling Consumer Behavior Patterns Using K-Medoids and Association Rule: A Study on a Medium-Sized Grocery Store

Intan Rahmatillah

Ivan Diryana Sudirman

Osa Omar Sharif

2023/8/2

An Examination of Plastic Bag Consumption by Age, Gender, and Spending Using K-Means and Elbow Method

Ivan Diryana Sudirman

Intan Rahmatillah

Osa Omar Sharif

2023/10/25

THE INFLUENCE OF ELECTRONIC WORD OF MOUTH (E-WOM) ON TIKTOK'S SOCIAL MEDIA PLATFORM ON STARBUCKS INDONESIA'S PURCHASE INTENTION

Jurnal Ekonomi

Malva Deandra Perkasa Putri

Osa Omar Sharif

2023/7/5

THE INFLUENCE OF SOCIAL MEDIA MARKETING ACTIVITIES ON BRAND TRUST, BRAND EQUITY AND BRAND LOYALTY (Case Study On Instagram Shopee Indonesia)

INSIGHT JOURNAL (IJ)

Akmal Aini Othman

Siti Aishah Mohd Nor

Normah Ismail

2019

THE EFFECTS OF BRAND IMAGE, BRAND SATISFACTION, AND BRAND TRUST ON LOYALTY FORMATION: THE MODERATION ROLE OF BRAND LOVE AND BRAND RESPECT OF MIXUE ICE CREAM & TEA

Jurnal Ekonomi

Hilda Zulfa Hayuni

Osa Omar Sharif

2023/10/11

PENGARUH SOCIAL MEDIA ACTIVITIES TERHADAP BEHAVIORAL INTENTION YANG DIMEDIASI OLEH BRAND IMAGE PADA TOYOTA

JURNAL ILMIAH EDUNOMIKA

Pramitha Yulia Andini

Osa Omar Sharif

2023/6/30

THE INFLUENCE OF TIKTOK LIVE STREAMING AFFORDANCE ON CONSUMER'S GIFT-GIVING AND PURCHASE INTENTION ON SOMETHINC BEAUTY PRODUCTS

Jurnal Ekonomi

Jihan Nurfaizah Alana

Osa Omar Sharif

2023/7/20

Peran Persepsi Dan Kepribadian Terhadap Niat Beli Kendaraan Listrik Di Indonesia

eProceedings of Management

Gafin Nur Rahman

Osa Omar Sharif

2023/9/20

Pengaruh E-Service Quality Terhadap Customer Satisfaction Dan Customer Loyalty Pada Aplikasi Halodoc

eProceedings of Management

Nafi Nahda Sabira

Osa Omar Sharif

2023/5/8

EFFECT OF INFORMATION USEFULNESS AND INFORMATION ADAPTION OF AVOSKIN PRODUCTS ON PURCHASE INTENTION

Jurnal Ekonomi

Dwi Ayu Lestari Pracoyo

Osa Omar Sharif

2023/7/20

The Influence Of Social Media Marketing Instagram Towards Consumer-Brand Engagement And Brand Knowledge Of Gojek

Innovative: Journal Of Social Science Research

Yunicka Dwi Hapsari Alamsyah

Osa Omar Sharif

2023/9/4

PENGARUH INFORMASI PRODUK PADA FITUR LIVE STREAMING SHOPEE TERHADAP PURCHASE INTENTION DAN HABIT

Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik

Sephia Ramadanti

Osa Omar Sharif

2023/11/13

Pengaruh Attractiveness Dan Credibility Terhadap Purchase Intention Dan Ad Recall (Studi Kasus: Blackpink Sebagai Brand Ambassador Tokopedia)

eProceedings of Management

Mohammad Fathurahman

Osa Omar Sharif

2023/5/8

EFFECT OF DIGITAL INFLUENCERS IN BRAND RECOMMENDATIONS ON THE INSTAGRAM SOCIAL MEDIA PLATFORM ON BRAND ENGAGEMENT, BRAND EXPECTED VALUE AND PURCHASE INTENTION SCARLETT WHITENING

Jurnal Ekonomi

Dian Aulia Rahmah

Osa Omar Sharif

2023/7/20

See List of Professors in osa omar sharif University(Universitas Telkom)

Co-Authors

H-index: 20
Arif Partono Prasetio

Arif Partono Prasetio

Universitas Telkom

H-index: 20
Andry Alamsyah

Andry Alamsyah

Universitas Telkom

H-index: 18
Adhi Prasetio

Adhi Prasetio

Universitas Telkom

H-index: 11
Puspita Kencana Sari

Puspita Kencana Sari

Universitas Telkom

H-index: 9
Citra Kusuma Dewi

Citra Kusuma Dewi

Universitas Telkom

H-index: 9
Cut Irna Setiawati

Cut Irna Setiawati

Universitas Telkom

academic-engine