Norzaidahwati Zaidin

Norzaidahwati Zaidin

Universiti Teknologi Malaysia

H-index: 6

Asia-Malaysia

About Norzaidahwati Zaidin

Norzaidahwati Zaidin, With an exceptional h-index of 6 and a recent h-index of 5 (since 2020), a distinguished researcher at Universiti Teknologi Malaysia, specializes in the field of Service Quality, Performance Measurement, Marketing Performance, Health Care Marketing, Health Care Services.

His recent articles reflect a diverse array of research interests and contributions to the field:

Goal-setting theory and gamification in mobile fitness application: A measurement items analysis

How do e-brand experience and in-store experience influence the brand loyalty of novel coffee brands in China? Exploring the roles of customer satisfaction and self–brand congruity

Development of the research instrument for evaluating the desire to live in an industrial city

Nexus of Government Support, Product Innovation Capability, and Organizational Performance of Manufacturing SMES in Ghana

The Impact of Market Knowledge Acquisition on Product Innovation Performance in Small and Medium Scale Enterprises

The Linkage Between Knowledge Acquisition, Learning Flexibility, and Product Innovation in Small and Medium Enterprises

Antecedents of Knowledge Acquisition in Micro, Small and Medium Enterprises

Risk-management practices for effective management of risk in research universities

Norzaidahwati Zaidin Information

University

Position

Lecturer at

Citations(all)

124

Citations(since 2020)

83

Cited By

57

hIndex(all)

6

hIndex(since 2020)

5

i10Index(all)

3

i10Index(since 2020)

2

Email

University Profile Page

Universiti Teknologi Malaysia

Google Scholar

View Google Scholar Profile

Norzaidahwati Zaidin Skills & Research Interests

Service Quality

Performance Measurement

Marketing Performance

Health Care Marketing

Health Care Services

Top articles of Norzaidahwati Zaidin

Title

Journal

Author(s)

Publication Date

Goal-setting theory and gamification in mobile fitness application: A measurement items analysis

Academy of Marketing Studies Journal

Pg Mohd Auza'e Pg Arshad

Rohaizat Baharun

Norzaidahwati Zaidin

2022

How do e-brand experience and in-store experience influence the brand loyalty of novel coffee brands in China? Exploring the roles of customer satisfaction and self–brand congruity

Sustainability

Yibei Pu

Norzaidahwati Zaidin

Yaodong Zhu

2023/1/6

Development of the research instrument for evaluating the desire to live in an industrial city

International Journal of Asian Social Science

Siti Aisyah Ya’kob

Rohaizat Baharun

Norzaidahwati Zaidin

2023

Nexus of Government Support, Product Innovation Capability, and Organizational Performance of Manufacturing SMES in Ghana

Bernice Korkor Gligah

Norzaidahwati Zaidin

2023

The Impact of Market Knowledge Acquisition on Product Innovation Performance in Small and Medium Scale Enterprises

Journal of Academic Research in Business and Social Sciences

Bernice Korkor Gligah

Norzaidahwati Zaidin

Eugene Okyere-Kwakye

2021

The Linkage Between Knowledge Acquisition, Learning Flexibility, and Product Innovation in Small and Medium Enterprises

Journal of Academic Research in Economics and Management and Sciences

Bernice Korkor Gligah

Norzaidahwati Zaidin

Nor Zafir Bt Md Salleh

2021

Antecedents of Knowledge Acquisition in Micro, Small and Medium Enterprises

Journal of Management Info

Bernice Korkor Gligah Gligah

Norzaidahwati Zaidin

Eugene Okyere-Kwakye

2020/7/5

Risk-management practices for effective management of risk in research universities

MSM Ariff

N Zaidin

NZ Salleh

R Md Nor

MN Som

...

2020/6/2

Factors affecting Malaysian Muslim Millennials’ choice of Indonesia as their halal tourism destination: A conceptual discussion

A Hanafiah

FS Ahmad

N Zaidin

MSM Ariff

R Baharun

...

2020/6/2

Integrating risk-management practices and risk behaviour to sustain R&D project performance

N Zainal Abidin

MSM Ariff

N Zaidin

NZ Salleh

R Md Nor

...

2020/6/2

Assessing viral-advertising pass-on behaviour of online consumers: The consumer attitude perspective

NNA Mahat

MSM Ariff

N Zaidin

NZ Salleh

R Md Nor

...

2020/6/2

A SYSTEMATIC LITERATURE REVIEW ON CUSTOMERS’BEHAVIORAL INTENTION FOR ISLAMIC FINANCE AND INSURANCE

Dalal Khalid Alsahliy

Rohaizat Bin Baharun

Norzaidahwati Zaidin

Mohd Effandi Bin Yusoff

2020

See List of Professors in Norzaidahwati Zaidin University(Universiti Teknologi Malaysia)

Co-Authors

H-index: 30
Rohaizat Baharun

Rohaizat Baharun

Universiti Teknologi Malaysia

H-index: 29
Ernest Cyril de Run

Ernest Cyril de Run

Universiti Malaysia Sarawak

H-index: 22
Zuraidah Sulaiman

Zuraidah Sulaiman

Universiti Teknologi Malaysia

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