Gaia Rubera
Università Commerciale Luigi Bocconi
H-index: 24
Europe-Italy
Top articles of Gaia Rubera
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
Introduction: special section on Contemporary Marketing Strategy Research | Gaia Rubera Kapil Tuli Stefan Wuyts | 2024/4/20 | |
Monetary policy and financial markets: evidence from Twitter traffic | Trinity Economic Papers (TEP) Working Paper | Donato Masciandaro Davide Romelli Gaia Rubera | 2023/6 |
Terrorist Attacks, Cultural Incidents, and the Vote for Radical Parties: Analyzing Text from Twitter | American Journal of Political Science | Francesco Giavazzi Felix Iglhaut Giacomo Lemoli Gaia Rubera | 2023/2/7 |
Women and Governance: Central Bank Boards and Monetary Policy | American Law and Economics Review | Donato Masciandaro Paola Profeta Davide Romelli | 2023 |
The Telephone Game: the effect of online communication similarity on market performance | NLP methods to inform Marketing Strategy | Serena Pugliese Gaia Rubera Dirk Hovy | 2022 |
Disentangling the “echoverse” for brand communication | NLP methods to inform Marketing Strategy | Serena Pugliese Gaia Rubera Giovanna Padula | 2022 |
Quando le immagini diventano un serbatoio di dati per le aziende | ECONOMIA & MANAGEMENT | Paola Cillo Francesco Grossetti Gaia Rubera | 2022 |
Monetary policy, Twitter and financial markets: evidence from social media traffic | Donato Masciandaro Davide Romelli Gaia Rubera | 2021/4/7 | |
Come creare valore con l’economia dei dati | Economia & Management | Paola Cillo Gaia Rubera | 2021 |
Measuring competition for attention in social media: National women’s soccer league players on twitter | Marketing Science | Federico Rossi Gaia Rubera | 2021 |
Tweeting on monetary policy and market sentiments: The central bank surprise index | BAFFI CAREFIN Centre Research Paper | Donato Masciandaro Davide Romelli Gaia Rubera | 2020/3/1 |
Innovation for and from emerging countries: a closer look at the antecedents of trickle-down and reverse innovation | Journal of the Academy of Marketing Science | Verdiana Giannetti Gaia Rubera | 2020/9 |