Cheryl Burke Jarvis

Cheryl Burke Jarvis

Florida Atlantic University

H-index: 16

North America-United States

About Cheryl Burke Jarvis

Cheryl Burke Jarvis, With an exceptional h-index of 16 and a recent h-index of 15 (since 2020), a distinguished researcher at Florida Atlantic University, specializes in the field of Marketing, Marketing Strategy, Services Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Service transformation: How can it be achieved?

Consumers and their celebrity brands: how personal narratives set the stage for attachment

Cheryl Burke Jarvis Information

University

Position

Professor and Chair Department of Marketing

Citations(all)

13245

Citations(since 2020)

4365

Cited By

10749

hIndex(all)

16

hIndex(since 2020)

15

i10Index(all)

17

i10Index(since 2020)

15

Email

University Profile Page

Google Scholar

Cheryl Burke Jarvis Skills & Research Interests

Marketing

Marketing Strategy

Services Marketing

Top articles of Cheryl Burke Jarvis

Title

Journal

Author(s)

Publication Date

Service transformation: How can it be achieved?

Journal of Business Research

Jay Kandampully

Anil Bilgihan

Milos Bujisic

Andreas Kaplan

Cheryl Burke Jarvis

...

2021/11/1

Consumers and their celebrity brands: how personal narratives set the stage for attachment

Journal of product & brand management

Bennie Eng

Cheryl Burke Jarvis

2020/9/5

See List of Professors in Cheryl Burke Jarvis University(Florida Atlantic University)

Co-Authors

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