ProfessorsProfessors of Universitatea Babes-BolyaiBăcilă Mihai Florin

Băcilă Mihai Florin

Universitatea Babes-Bolyai

H-index: 10

Europe-Romania

About Băcilă Mihai Florin

Băcilă Mihai Florin, With an exceptional h-index of 10 and a recent h-index of 8 (since 2020), a distinguished researcher at Universitatea Babes-Bolyai, specializes in the field of Marketing Research, Educational Marketing, Relationship Marketing, Nonprofit Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Content Analysis on Sustainability Dimensions in DMOs’ Social Media Videos Advertising the World’s Most Visited Cities

Projected Destination Image: A Content Analysis of Promotional Videos for City-level Tourism Destination

Băcilă Mihai Florin Information

University	Universitatea Babes-Bolyai
Position	Faculty of Economics and Business Administration Marketing Department
Citations(all)	366
Citations(since 2020)	176
Cited By	262
hIndex(all)	10
hIndex(since 2020)	8
i10Index(all)	11
i10Index(since 2020)	7
Email	Access Email
University Profile Page	Universitatea Babes-Bolyai
Google Scholar	View Google Scholar Profile

Băcilă Mihai Florin Skills & Research Interests

Marketing Research

Educational Marketing

Relationship Marketing

Nonprofit Marketing

Top articles of Băcilă Mihai Florin

Title	Journal	Author(s)	Publication Date
Content Analysis on Sustainability Dimensions in DMOs’ Social Media Videos Advertising the World’s Most Visited Cities	Sustainability	Mihai F Băcilă Raluca Ciornea Luiza M Souca Alexandra M Drule	2022/9/28
Projected Destination Image: A Content Analysis of Promotional Videos for City-level Tourism Destination		M DRULE Alexandra Mihai F BĂCILĂ Luiza M SOUCA Raluca CIORNEA	2020/4