Ruth Pogacar

Ruth Pogacar

University of Calgary

H-index: 10

North America-Canada

About Ruth Pogacar

Ruth Pogacar, With an exceptional h-index of 10 and a recent h-index of 9 (since 2020), a distinguished researcher at University of Calgary, specializes in the field of Linguistics, Consumer Behavior, Consumer Welfare.

His recent articles reflect a diverse array of research interests and contributions to the field:

Generating Non-English IATs and Collecting Offline Samples

Follow your nose when it sounds right: How brand names influence consumer responses to product scents

The reference dependence roots of inaction inertia: A query theory account

Language and consumer psychology.

Is Nestlé a lady? The feminine brand name advantage

Ruth Pogacar Information

University

Position

Assistant Professor Haskayne School of Business

Citations(all)

809

Citations(since 2020)

732

Cited By

283

hIndex(all)

10

hIndex(since 2020)

9

i10Index(all)

10

i10Index(since 2020)

9

Email

University Profile Page

Google Scholar

Ruth Pogacar Skills & Research Interests

Linguistics

Consumer Behavior

Consumer Welfare

Top articles of Ruth Pogacar

Generating Non-English IATs and Collecting Offline Samples

2024/1/2

Ruth Pogacar
Ruth Pogacar

H-Index: 8

Follow your nose when it sounds right: How brand names influence consumer responses to product scents

Journal of Business Research

2023/3/1

The reference dependence roots of inaction inertia: A query theory account

Plos one

2023/3/31

Ruth Pogacar
Ruth Pogacar

H-Index: 8

Neil Brigden
Neil Brigden

H-Index: 2

Language and consumer psychology.

2022

Ruth Pogacar
Ruth Pogacar

H-Index: 8

Fei Gao
Fei Gao

H-Index: 40

Is Nestlé a lady? The feminine brand name advantage

Journal of Marketing

2021/11

Ruth Pogacar
Ruth Pogacar

H-Index: 8

See List of Professors in Ruth Pogacar University(University of Calgary)