CUFinder

Marina Carnevale

Marina Carnevale

Fordham University

H-index: 8

North America-United States

Contact Marina Carnevale

About Marina Carnevale

Marina Carnevale, With an exceptional h-index of 8 and a recent h-index of 7 (since 2020), a distinguished researcher at Fordham University, specializes in the field of Consumer behavior, Brand Linguistics, Sensory marketing, Brand Relationships.

His recent articles reflect a diverse array of research interests and contributions to the field:

Follow your nose when it sounds right: How brand names influence consumer responses to product scents

The Influence of Interpersonal Relationships on Brand‐related Behaviors for Gifted Brands.

Service conversation: advisory, relational and transformative approaches

Marina Carnevale Information

University

Position

Assistant Professor of Marketing

Citations(all)

372

Citations(since 2020)

292

Cited By

178

hIndex(all)

8

hIndex(since 2020)

7

i10Index(all)

8

i10Index(since 2020)

6

Email

University Profile Page

Google Scholar

Marina Carnevale Skills & Research Interests

Consumer behavior

Brand Linguistics

Sensory marketing

Brand Relationships

Top articles of Marina Carnevale

Follow your nose when it sounds right: How brand names influence consumer responses to product scents

Journal of Business Research

2023/3/1

Marina Carnevale
Marina Carnevale

H-Index: 7

Rhonda Hadi
Rhonda Hadi

H-Index: 7

David Luna
David Luna

H-Index: 19

Ruth Pogacar
Ruth Pogacar

H-Index: 8

The Influence of Interpersonal Relationships on Brand‐related Behaviors for Gifted Brands.

Journal of Consumer Psychology

2022

Marina Carnevale
Marina Carnevale

H-Index: 7

Service conversation: advisory, relational and transformative approaches

Journal of Services Marketing

2021/1/27

Ahir Gopaldas
Ahir Gopaldas

H-Index: 10

Marina Carnevale
Marina Carnevale

H-Index: 7

Anton Siebert
Anton Siebert

H-Index: 4

See List of Professors in Marina Carnevale University(Fordham University)