Neil Brigden

Neil Brigden

University of Alberta

H-index: 5

North America-Canada

About Neil Brigden

Neil Brigden, With an exceptional h-index of 5 and a recent h-index of 5 (since 2020), a distinguished researcher at University of Alberta, specializes in the field of Consumer Behavior, Consumer Psychology, Judgment and Decision Making.

His recent articles reflect a diverse array of research interests and contributions to the field:

Participant multitasking in online studies

The reference dependence roots of inaction inertia: A query theory account

A creative destruction approach to replication: Implicit work and sex morality across cultures

All at once or one at a time? The effect of simultaneous versus sequential discount presentation on store patronage intentions

Inaction traps in consumer response to product malfunctions

Neil Brigden Information

University

Position

Adjunct Professor of Marketing

Citations(all)

99

Citations(since 2020)

76

Cited By

35

hIndex(all)

5

hIndex(since 2020)

5

i10Index(all)

3

i10Index(since 2020)

2

Email

University Profile Page

Google Scholar

Neil Brigden Skills & Research Interests

Consumer Behavior

Consumer Psychology

Judgment and Decision Making

Top articles of Neil Brigden

Participant multitasking in online studies

Marketing Letters

2024/2/2

Neil Brigden
Neil Brigden

H-Index: 2

The reference dependence roots of inaction inertia: A query theory account

Plos one

2023/3/31

Ruth Pogacar
Ruth Pogacar

H-Index: 8

Neil Brigden
Neil Brigden

H-Index: 2

A creative destruction approach to replication: Implicit work and sex morality across cultures

Journal of Experimental Social Psychology

2021/3/1

All at once or one at a time? The effect of simultaneous versus sequential discount presentation on store patronage intentions

Psychology & Marketing

2020/6

Neil Brigden
Neil Brigden

H-Index: 2

Inaction traps in consumer response to product malfunctions

Journal of Marketing Research

2020/4

Neil Brigden
Neil Brigden

H-Index: 2

Gerald Häubl
Gerald Häubl

H-Index: 24

See List of Professors in Neil Brigden University(University of Alberta)

Co-Authors

academic-engine