ProfessorsProfessors of SKEMA Business SchoolRodrigo B. Castilhos

Rodrigo B. Castilhos

SKEMA Business School

H-index: 15

Europe-France

About Rodrigo B. Castilhos

Rodrigo B. Castilhos, With an exceptional h-index of 15 and a recent h-index of 10 (since 2020), a distinguished researcher at SKEMA Business School, specializes in the field of consumer culture theory, social class, space and markets, market systems.

His recent articles reflect a diverse array of research interests and contributions to the field:

Class Conflict and Spatial Domination in the Neoliberal City

How Established Organizations Combine Logics to Reconfigure Resources and Adapt to Marketization: A Case Study on Brazilian Religious Schools

Value creation of tourist experiences in spectacular and spontaneous designs: a comparative analysis of a wine tour

Rodrigo B. Castilhos Information

University	SKEMA Business School
Position	Associate Professor of Marketing France
Citations(all)	676
Citations(since 2020)	364
Cited By	416
hIndex(all)	15
hIndex(since 2020)	10
i10Index(all)	19
i10Index(since 2020)	11
Email	Access Email
University Profile Page	SKEMA Business School
Google Scholar	View Google Scholar Profile

Rodrigo B. Castilhos Skills & Research Interests

consumer culture theory

social class

space and markets

market systems

Top articles of Rodrigo B. Castilhos

Title	Journal	Author(s)	Publication Date
Class Conflict and Spatial Domination in the Neoliberal City	Journal of Consumer Research	Rodrigo B Castilhos	2023/12/13
How Established Organizations Combine Logics to Reconfigure Resources and Adapt to Marketization: A Case Study on Brazilian Religious Schools	Journal of Marketing Research	Pierre-Yann Dolbec Rodrigo B Castilhos Marcelo J Fonseca Guilherme Trez	2022/2
Value creation of tourist experiences in spectacular and spontaneous designs: a comparative analysis of a wine tour	Journal of Hospitality and Tourism Insights	Marcelo Jacques Fonseca Laura Tonon Zuanazzi Rodrigo B Castilhos Guilherme Trez	2021/7/19