Ratih Hurriyati
Universitas Pendidikan Indonesia
H-index: 24
Asia-Indonesia
Top articles of Ratih Hurriyati
Dimensions of Market-Sensing Capability Identifying SMEs Created: A Systematic Literature Review
2024/9/1
Persaingan industri ride-hailing di Indonesia: Peran country of origin, perceived quality, dan brand credibility terhadap purchase intention
Jurnal Akuntansi dan Manajemen
2024/4/28
Ratih Hurriyati
H-Index: 13
Bambang Widjajanta
H-Index: 5
Implementation of Blue Ocean Strategy in Facing Business Competition: A Startup Case Study of Lapangbola. Com
Jurnal Manajemen Bisnis
2024/3/12
The Role of Influencer Marketing and Sales Promotion on the Purchase Decision of Scarlett Whitening Products
Jurnal Digital Bisnis, Modal Manusia, Marketing, Entrepreneurship, Finance, & Strategi Bisnis (DImmensi)
2024/2/29
Ratih Hurriyati
H-Index: 13
Hilda Monoarfa
H-Index: 2
Developing models of environment uncertainty, incoterms on strategic alliance and competitive advantage
Uncertain Supply Chain Management
2024
Future Directions in Strategic Brand Management Research Using Bibliometric Analysis: A Decade Review
2024
The Influence of Social Media Endorsement Credibility on Customers-Based Brand Equity
ASEAN Journal of Economic and Economic Education
2024
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
E-Customer Behavior Mediates Promotion on E-Commerce Purchase Decision MSME Industry
Jurnal Riset Multidisiplin dan Inovasi Teknologi
2024
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
Impact of Brand Personality Customer Brand Identification on Brand Loyalty the Mediating Role of Trust
International Journal of Multidisciplinary Approach Research and Science
2024
Ratih Hurriyati
H-Index: 13
Leveraging Marketing Automation to Enhance Customer Relationship Management and Improve Management Performance in MSME B2B
Jurnal Riset Multidisiplin dan Inovasi Teknologi
2024
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
Unveiling the Link between Customer Experience and Customer Loyalty on Blibli: The Mediating Role of Trust
Journal of Business Management and Economic Development
2024
Influence of Brand Equity on Electronic-Word of Mouth Mediated by Brand Love on Shopee E-commerce
International Journal of Multidisciplinary Approach Research and Science
2024
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
[P] Marketing in Indonesia Islamic Banking and Finance A Systematic Literature Review
2024
The Effect of Customer Value on Customer Retention at Merdeka Toyota Dealers
2023/9/29
Ratih Hurriyati
H-Index: 13
The Analysis of Consumers’ Behavioral Intention in Using Mobile Banking Through the UTAUT Model Approach: A Case Study on New Livin by Mandiri Application
2023/9/29
Ratih Hurriyati
H-Index: 13
A Bibliometric Analysis of Consumer Behavior Research Using Vosviewer Application
2023/9/29
Ratih Hurriyati
H-Index: 13
Bambang Widjajanta
H-Index: 5
Encourage Impulse Buying on E-commerce: Using Positive Emotion and Price Discount to Tapping into Shoppers Desires
2023/9/29
Ratih Hurriyati
H-Index: 13
Bambang Widjajanta
H-Index: 5
The Influence of Social Media and E-WOM on Tourists’ Intention to Revisit Teluk Kiluan, Lampung
2023/9/29
Ratih Hurriyati
H-Index: 13
Vanessa Gaffar
H-Index: 11
The Impacts of E-Service Quality on Repurchase Intention
2023/9/29
Ratih Hurriyati
H-Index: 13
Lili Adi Wibowo
H-Index: 9
Analysis of Millennials Consumer Behavior in Choosing a Coffee Shop
2023/9/29
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
