Ratih Hurriyati
Universitas Pendidikan Indonesia
H-index: 24
Asia-Indonesia
Top articles of Ratih Hurriyati
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
[P] Marketing in Indonesia Islamic Banking and Finance A Systematic Literature Review | Wenda Wahyu Christiyanto Ratih Huriyati Bambang Widjajanta | 2024 | |
Implementation of Blue Ocean Strategy in Facing Business Competition: A Startup Case Study of Lapangbola. Com | Jurnal Manajemen Bisnis | Adam Hermawan Ratih Hurriyati Heny Hendrayati Mokh Adib Sultan | 2024/3/12 |
E-Customer Behavior Mediates Promotion on E-Commerce Purchase Decision MSME Industry | Jurnal Riset Multidisiplin dan Inovasi Teknologi | Fairuz Rifqi Abdurahman Ratih Hurriyati Puspo Dewi Dirgantari Prasetyo Harisandi | 2024 |
Impact of Brand Personality Customer Brand Identification on Brand Loyalty the Mediating Role of Trust | International Journal of Multidisciplinary Approach Research and Science | Engga Jalaludin Puspo Dirgantari Ratih Hurriyati Prasetyo Harisandi | 2024 |
The Role of Influencer Marketing and Sales Promotion on the Purchase Decision of Scarlett Whitening Products | Jurnal Digital Bisnis, Modal Manusia, Marketing, Entrepreneurship, Finance, & Strategi Bisnis (DImmensi) | Destri Mailinda Tianingrum Ratih Hurriyati Hilda Monoarfa | 2024/2/29 |
Leveraging Marketing Automation to Enhance Customer Relationship Management and Improve Management Performance in MSME B2B | Jurnal Riset Multidisiplin dan Inovasi Teknologi | Pitri Yanti Ratih Hurriyati Puspo Dewi Dirgantari | 2024 |
Developing models of environment uncertainty, incoterms on strategic alliance and competitive advantage | Uncertain Supply Chain Management | A Sugiono A Rahayu L Wibowo R Hurriyati | 2024 |
Unveiling the Link between Customer Experience and Customer Loyalty on Blibli: The Mediating Role of Trust | Journal of Business Management and Economic Development | Rennyta Yusiana Ratih Hurriyati Puspo Dewi Dirgantari | 2024 |
Future Directions in Strategic Brand Management Research Using Bibliometric Analysis: A Decade Review | Resti Indriarti Ratih Hurriyati Puspo Dewi Dirgantari Prasetyo Harisandi | 2024 | |
Dimensions of Market-Sensing Capability Identifying SMEs Created: A Systematic Literature Review | Intan Permana Ratih Hurriyati Vanessa Gaffar Lili Adi Wibowo | 2024/9/1 | |
Influence of Brand Equity on Electronic-Word of Mouth Mediated by Brand Love on Shopee E-commerce | International Journal of Multidisciplinary Approach Research and Science | Prasetyo Harisandi Ratih Hurriyati Puspo Dewi Dirgantari | 2024 |
The Influence of Social Media Endorsement Credibility on Customers-Based Brand Equity | ASEAN Journal of Economic and Economic Education | Hari Meidiansyah Ratih Hurriyati Puspo Dewi Dirgantari | 2024 |
Persaingan industri ride-hailing di Indonesia: Peran country of origin, perceived quality, dan brand credibility terhadap purchase intention | Jurnal Akuntansi dan Manajemen | Riadh Alfy Ratih Hurriyati Bambang Widjajanta | 2024/4/28 |
Marketing strategy of ecotourism in Uzbekistan and Indonesia | Journal of Eastern European and Central Asian Research (JEECAR) | Novia Yuliarni Ratih Hurriyati Disman Disman Heny Hendrayati Lia Warlina | 2023/7/1 |
The Effect of E-CRM on the Customer Loyalty of McDonald’s Indonesia | Jurnal Digital Bisnis, Modal Manusia, Marketing, Entrepreneurship, Finance, & Strategi Bisnis (DImmensi) | Yuliarti Maghfira Annahli Ratih Hurriyati Hilda Monoarfa | 2023/8/31 |
Information Technology in Evolutionary Strategic Management: Decision Support System in Smart University | Journal of Engineering Science and Technology | SENNY Luckyardi AGUS Rahayu LILI Adiwibowo RATIH Hurriyati | 2023/6 |
Pengaruh Green Perceived Value (GPV) dan Green Brand Knowledge terhadap Purchase Intention to Buying Green Product Melalui Attitude Toward Purchasing Green Products | Jurnal Manajemen Dan Organisasi | Prasetyo Hartanto Ratih Hurriyati Puspo Dewi Dirgantari | 2023/3/31 |
Marketing in Indonesia Islamic Banking and Finance | Wenda Wahyu Christiyanto Ratih Hurriyati Bambang Widjajanta Vanessa Gaffar | 2023/9/29 | |
The Effect of Customer Value on Customer Retention at Merdeka Toyota Dealers | Ratih Hurriyati Heny Hendrayati | 2023/9/29 | |
The Impacts of E-Service Quality on Repurchase Intention | Rafaida Putri Rahmania Ratih Hurriyati Heny Hendrayati Lili Adi Wibowo | 2023/9/29 |