puspo dewi dirgantari
Universitas Pendidikan Indonesia
H-index: 13
Asia-Indonesia
Top articles of puspo dewi dirgantari
Building a research model for consumers’ perception of electronic payment in a post COVID-19 environment
AIP Conference Proceedings
2024/4/19
Strategi Pengembangan Bisnis Rest Area Silaing Bawah Kota Padang Panjang
Ekonomis: Journal of Economics and Business
2024/3/12
Agus Rahayu
H-Index: 7
Puspo Dewi Dirgantari
H-Index: 5
The Influence of Internet Marketing on Purchase Intention in E-Commerce Blibli
Jurnal Digital Bisnis, Modal Manusia, Marketing, Entrepreneurship, Finance, & Strategi Bisnis (DImmensi)
2024/2/29
Agus Rahayu
H-Index: 7
Puspo Dewi Dirgantari
H-Index: 5
Market Driven Strategy dalam konteks Pendidikan: Tinjauan Komprehensif dengan Pendekatan Semantik Literatur
Didaktika: Jurnal Kependidikan
2024/2/9
Agus Rahayu
H-Index: 7
Puspo Dewi Dirgantari
H-Index: 5
Driving Digital Transformation in Small Banks With VRIO Analysis
Jurnal Aplikasi Bisnis dan Manajemen (JABM)
2024/1/29
Agus Rahayu
H-Index: 7
Puspo Dewi Dirgantari
H-Index: 5
Future Directions in Strategic Brand Management Research Using Bibliometric Analysis: A Decade Review
2024
The Influence of Social Media Endorsement Credibility on Customers-Based Brand Equity
ASEAN Journal of Economic and Economic Education
2024
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
E-Customer Behavior Mediates Promotion on E-Commerce Purchase Decision MSME Industry
Jurnal Riset Multidisiplin dan Inovasi Teknologi
2024
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
Impact of Brand Personality Customer Brand Identification on Brand Loyalty the Mediating Role of Trust
International Journal of Multidisciplinary Approach Research and Science
2024
Leveraging Marketing Automation to Enhance Customer Relationship Management and Improve Management Performance in MSME B2B
Jurnal Riset Multidisiplin dan Inovasi Teknologi
2024
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
Unveiling the Link between Customer Experience and Customer Loyalty on Blibli: The Mediating Role of Trust
Journal of Business Management and Economic Development
2024
Customer Commitment Model Based On Gender Through Communication Effectiveness With Customer Engagement As A Mediation Variable In Shopee Indonesia Customers
Calitatea
2024
Vanessa Gaffar
H-Index: 11
Puspo Dewi Dirgantari
H-Index: 5
Influence of Brand Equity on Electronic-Word of Mouth Mediated by Brand Love on Shopee E-commerce
International Journal of Multidisciplinary Approach Research and Science
2024
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
Marketplace Strategic Positioning Analysis
Al-Amwal: Jurnal Ekonomi dan Perbankan Syari'ah
2023/6/26
Puspo Dewi Dirgantari
H-Index: 5
Ratih Hurriyati
H-Index: 13
Analisis Customer Equity Terhadap Pengaruh Digital Marketing
2023/5/5
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
Why do people shop? Understanding consumer e-commerce shopping intention in Indonesia: Mediating effect of shopping orientation
Nurture
2023/4/4
Puspo Dewi Dirgantari
H-Index: 5
Pengaruh Green Perceived Value (GPV) dan Green Brand Knowledge terhadap Purchase Intention to Buying Green Product Melalui Attitude Toward Purchasing Green Products
Jurnal Manajemen Dan Organisasi
2023/3/31
Ratih Hurriyati
H-Index: 13
Puspo Dewi Dirgantari
H-Index: 5
Hidden Cost Marketing: Descriptive Analysis of Digital Marketing Strategies and Creating Branding for MSMEs
Journal of Marketing Innovation (JMI)
2023/3/31
Microfinance Digital Financial Services And Rural Farmers’ Welfare And Susceptibility To Poverty In Rural Ghana
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES)
2023/3/29
The Leadership Crisis In The Medium-Sized Business Sector Is Facing A Endemic To Adapt Information Technology; Case Study SME Entrepreneur Kelurahan Padasuka Bandung Regency
Operations Research: International Conference Series
2023/3/4
Puspo Dewi Dirgantari
H-Index: 5