Raj Agnihotri
Iowa State University
H-index: 36
North America-United States
Top articles of Raj Agnihotri
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Crisis-driven innovations in marketing | Industrial Marketing Management | Neha Rishi Vinay Sharma Devashish Das Gupta YP Singh Raj Agnihotri | 2024/5/1 |
Artificial intelligence for business and marketing: a customer-centric approach | Journal of Marketing Theory and Practice | Wei Zhang Raj Agnihotri | 2024/3/27 |
Salespeople’s competitive intelligence, efficiency, and performance: The role of intelligence diversity and manager's tenure | Journal of Business Research | Valter Afonso Vieira Jorge Fernando Jaramillo Raj Agnihotri Ana Carolina Severino Molina | 2023/4/1 |
A desire for success: Exploring the roles of personal and job resources in determining the outcomes of salesperson social media use | Industrial Marketing Management | Ashish Kalra Nawar N Chaker Rakesh Singh Omar S Itani Raj Agnihotri | 2023/8/1 |
Activating corporate environmental ethics on the frontline: a natural resource-based view | Journal of Business Ethics | Colin B Gabler Omar S Itani Raj Agnihotri | 2023/8 |
Influencer marketing research: review and future research agenda | Eugene Cheng-Xi Aw Raj Agnihotri | 2023/7/15 | |
Do salespeople’s online profile pictures predict the number of online reviews? Effect of a babyface | European Journal of Marketing | Alexis Yim Bradley Price Raj Agnihotri Annie Peng Cui | 2023/6/9 |
Social media analytics for business-to-business marketing | Industrial Marketing Management | Raj Agnihotri Khashayar Afshar Bakeshloo Sudha Mani | 2023/11/1 |
Preparing for, withstanding, and learning from sales crises: Implications and a future research agenda | Journal of Personal selling & sales ManageMent | Riley Dugan Nawar N Chaker Edward Nowlin Dawn Deeter-Schmelz Deva Rangarajan | 2023/4/3 |
Sales technology research: a review and future research agenda | Raj Agnihotri Nawar N Chaker Riley Dugan John M Galvan Edward Nowlin | 2023/10/2 | |
Social media and B2B sales: An integrative framework and future directions | Raj Agnihotri Babu John-Mariadoss | 2022/4/1 | |
Augmented reality generalizations: A meta-analytical review on consumer-related outcomes and the mediating role of hedonic and utilitarian values | Valter Afonso Vieira Diego Nogueira Rafael Raj Agnihotri | 2022/11/1 | |
Utilizing social media in a supply chain B2B setting: A knowledge perspective | Journal of Business logistics | Raj Agnihotri Ashish Kalra Haozhe Chen Patricia J Daugherty | 2022/4 |
Marketing analytics capability, artificial intelligence adoption, and firms' competitive advantage: Evidence from the manufacturing industry | Industrial Marketing Management | Md Afnan Hossain Raj Agnihotri Md Rifayat Islam Rushan Muhammad Sabbir Rahman Sumaiya Farhana Sumi | 2022/10/1 |
How cashback strategies yield financial benefits for retailers: The mediating role of consumers’ program loyalty | Journal of Business Research | Valter Afonso Vieira Raj Agnihotri Marcos Inácio Severo de Almeida Evandro Luiz Lopes | 2022/3/1 |
“A little competition goes a long way”: Substitutive effects of emotional intelligence and workplace competition on salesperson creative selling | Marketing Letters | Ashish Kalra Riley Dugan Raj Agnihotri | 2022/9 |
Salesperson moral identity and value co-creation | European Journal of Marketing | Omar S Itani Larry Chonko Raj Agnihotri | 2022/2/2 |
Drivers and performance implications of frontline employees’ social capital development and maintenance: The role of online social networks | Decision Sciences | Raj Agnihotri Sudha Mani Nawar N Chaker Patricia J Daugherty Prabakar Kothandaraman | 2022/2 |
Digital selling: organizational and managerial influences for frontline readiness and effectiveness | Journal of the Academy of Marketing Science | Ryan Mullins Raj Agnihotri | 2022/7 |
Inside sales social media use and its strategic implications for salesperson-customer digital engagement and performance | Industrial Marketing Management | Nawar N Chaker Edward L Nowlin Maxwell T Pivonka Omar S Itani Raj Agnihotri | 2022/1/1 |
Co-Authors
