Priya Raghubir
New York University
H-index: 40
North America-United States
Top articles of Priya Raghubir
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
From bribes to bequests and gifts to gratuities: The black, white, and shades of gray of how and why consumers pay what they want | Priya Raghubir Shirley Bluvstein | 2024 | |
The sound of music: The effect of timbral sound quality in audio logos on brand personality perception | Journal of Marketing Research | Johann Melzner Priya Raghubir | 2023/10 |
Have We Got a Deal for You: Do You Want the Good News or Bad News First? | Journal of Service Research | Kirk L Wakefield Priya Raghubir J Jeffrey Inman | 2023/5 |
ACR 2023 | Advances in Consumer Research | Lan Nguyen Chaplin Priya Raghubir Keith Wilcox | 2023 |
'Nothing Matters': A'0'Tip Option Increases Consumers’ Voluntary Payments | Available at SSRN 4538649 | Shirley Bluvstein Priya Raghubir | 2022/11/4 |
Virtual currencies: different schemes and research opportunities | Marketing Letters | Gianluca Scheidegger Priya Raghubir | 2022/6 |
History of the Marketing Department and Its Doctoral Program—1900 to 2021 | Customer Needs and Solutions | Henry Assael C Samuel Craig Tȕlin Erdem Geeta Menon Priya Raghubir | 2021/9 |
Absolutely Higher Tips; Framing Choice Alternatives in the New Age of Voluntary Payments Economy | Framing Choice Alternatives in the New Age of Voluntary Payments Economy (August 7, 2021) | Shirley Bluvstein Priya Raghubir | 2021/8/7 |
Web wizard or internet addict? The effects of contextual cues in assessing addiction | Journal of the Association for Consumer Research | Priya Raghubir Geeta Menon I-Ling Ling | 2021/7/1 |
Tip to show off: Impression management motivations increase consumers’ generosity | Journal of the Association for Consumer Research | Shirley Bluvstein Netter Priya Raghubir | 2021/1/1 |
Price-Denomination Effect: Choosing to Pay With Denominations That Are the Same as the Product Prices | Frontiers in Psychology | Elena Reutskaja Jeremiah Iyamabo Priya Raghubir Iñigo Gallo | 2020/9/9 |
An Appreciation of Journal Service | Anirban Mukhopadhyay Priya Raghubir S Christian Wheeler | 2020/10 |