Nicola Stokburger-Sauer
Universität Innsbruck
H-index: 27
Europe-Austria
Top articles of Nicola Stokburger-Sauer
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
How and when effective customer journeys drive brand loyalty: the role of consumer-brand identification | Journal of Service Management | Bernd F Reitsamer Nicola E Stokburger-Sauer Janina S Kuhnle | 2024/4/16 |
Temporality of Tourist Experiences | Bernd Reitsamer Nicola Stokburger-Sauer Janina S Kuhnle | 2024/2/9 | |
Product Design and Level of Exposure | Nicola Stokburger-Sauer Janina S Kuhnle Heike Hebborn Verena Hofmann Minu Kumar | 2024/1/27 | |
Can a smile help healing service failures? The interplay of employee emotions, guest emotions and justice perceptions for successful service recoveries in the hospitality industry | Journal of Hospitality and Tourism Management | Nicola E Stokburger-Sauer Verena Hofmann | 2023/6/1 |
Designed for Success: The Role of Long-Term User-Product Interaction for Product Design Success: An Abstract | Janina S Kuhnle Nicola E Stokburger-Sauer Verena Hofmann Heike M Hebborn | 2022/5/25 | |
Do You Feel Bored? The Role of Positive and Negative Emotions for Product Design Success: An Abstract | Heike Hebborn Janina S Kuhnle Nicola E Stokburger-Sauer | 2022/5/25 | |
Do Sad-Looking Endorsers Indeed Work Better in Charity Advertising? The Relevance of Consumers’ Brand Awareness and Empathy: An Abstract | Verena Hofmann Nicola E Stokburger-Sauer | 2022/5/25 | |
The importance of perceived fairness in product customization settings | The Service Industries Journal | Ursula Scholl-Grissemann Nicola E Stokburger-Sauer Karin Teichmann | 2022/9/10 |
Masked smiles matter–employee verbal expertise and emotion display during COVID-19 | The Service Industries Journal | Verena Hofmann Nicola E Stokburger-Sauer Anna Wanisch Heike Hebborn | 2021/1/25 |
Fashion Retailing | Anna Wanisch | 2021 | |
Destination’s social media communication and emotions: An investigation of visit intentions, word-of-mouth and travelers’ facially expressed emotions | Journal of Destination Marketing & Management | Lisa Schoner-Schatz Verena Hofmann Nicola E Stokburger-Sauer | 2021/12/1 |
Consumers' self‐construal: Measurement and relevance for social media communication success | Journal of Consumer Behaviour | Verena Hofmann Lisa Marie Schwayer Nicola E Stokburger‐Sauer Anna Teresa Wanisch | 2021/7 |
DISPLAY ADVERTISING SUCCESS IN CHARITY MARKETING: THE POWER OF HUMAN-GENERATED CREATIVE CAMPAIGN ELEMENTS | 2020 AMA Summer Academic Conference | Nicola E Stokburger-Sauer Verena Hofmann Lisa Schoner-Schatz Patrick Neef | 2020 |
PRODUCT DESIGN AND PRODUCT PERFORMANCE IN THE COURSE OF PRODUCT-USER INTERACTION: DOES PRODUCT USAGE MAKE A DIFFERENCE? | 2020 AMA Summer Academic Conference | Nicola E Stokburger-Sauer Janina S Kuhnle Verena Hofmann | 2020 |
Co-Authors
