Minwoo Lee

Minwoo Lee

University of Houston

H-index: 20

North America-United States

About Minwoo Lee

Minwoo Lee, With an exceptional h-index of 20 and a recent h-index of 20 (since 2020), a distinguished researcher at University of Houston, specializes in the field of Business analytics, Persuasion, Technology experience, Service innovation, Machine learning.

His recent articles reflect a diverse array of research interests and contributions to the field:

Customers’ Continued Adoption of Mobile Apps and Their Satisfaction with Restaurants: The Case of McDonald’s

ESG themes of the restaurant industry: A comparison between full-service and limited-service restaurants

Forecasting the Mexican craft beer market: an integrated consumer perception conjoint analysis approach incorporating price and product attributes

The two sides of hotel green practices in customer experience: An integrated approach of the Kano model and business analytics

Power of agglomeration on electronic word–of–mouth in the restaurant industry: Exploring the moderation role of review quality difference

Embracing the ChatGPT revolution: unlocking new horizons for tourism

Examining disruptive technologies and innovation in hospitality: A computer-assisted qualitative data analysis approach

Impact of dark patterns on consumers’ perceived fairness and attitude: moderating effects of types of dark patterns, social proof, and moral identity

Minwoo Lee Information

University

Position

Conrad N. Hilton College of Hotel and Restaurant Management

Citations(all)

1461

Citations(since 2020)

1397

Cited By

272

hIndex(all)

20

hIndex(since 2020)

20

i10Index(all)

29

i10Index(since 2020)

29

Email

University Profile Page

University of Houston

Google Scholar

View Google Scholar Profile

Minwoo Lee Skills & Research Interests

Business analytics

Persuasion

Technology experience

Service innovation

Machine learning

Top articles of Minwoo Lee

Title

Journal

Author(s)

Publication Date

Customers’ Continued Adoption of Mobile Apps and Their Satisfaction with Restaurants: The Case of McDonald’s

Pacific Asia Journal of the Association for Information Systems

Lin Li

Young Ho Song

Moataz Soliman

Kyung Young Lee

Sung-Byung Yang

...

2024/1

ESG themes of the restaurant industry: A comparison between full-service and limited-service restaurants

Journal of Travel & Tourism Marketing

Seoki Lee

Sunny Ham

Jihwan Yeon

Minwoo Lee

2024/1/2

Forecasting the Mexican craft beer market: an integrated consumer perception conjoint analysis approach incorporating price and product attributes

International Journal of Wine Business Research

Ismael Castillo-Ortiz

Minwoo Lee

Scott Taylor

Diego Bufquin

2024/4/16

The two sides of hotel green practices in customer experience: An integrated approach of the Kano model and business analytics

Journal of Travel & Tourism Marketing

H. Park

M. Bitaab

M. Lee

K-J Back

2024

Power of agglomeration on electronic word–of–mouth in the restaurant industry: Exploring the moderation role of review quality difference

Journal of Retailing and Consumer Services

Y. Kim

Minwoo Lee

B. D. Kim

T. Roh

2024

Embracing the ChatGPT revolution: unlocking new horizons for tourism

Journal of Hospitality and Tourism Technology

J. Shi

Minwoo Lee

V.G. Girish

G. Xiao

C-K Lee

2024

Examining disruptive technologies and innovation in hospitality: A computer-assisted qualitative data analysis approach

Journal of Hospitality & Tourism Research

Minwoo Lee

Annamarie Sisson

Rui Costa

Billy Bai

2023

Impact of dark patterns on consumers’ perceived fairness and attitude: moderating effects of types of dark patterns, social proof, and moral identity

Tourism Management

Kawon Kathy Kim

Woo Gon Kim

Minwoo Lee

2023/10/1

Assessing brand performance consistency from consumer-generated media: the U.S. hotel industry

International Journal of Contemporary Hospitality Management

Miyoung Jeong

Hyejo Hailey Shin

Minwoo Lee

Jongseo Lee

2023

A critical review of technology-driven service innovation in hospitality and tourism: Current discussions and future research agendas

International Journal of Contemporary Hospitality Management

Hyekyung Park

Minwoo Lee

Ki-Joon Back

2023

Spatial analytics with hospitality big data: Examining the impact of locational determinants on customer satisfaction in the U.S. hotel market

Minwoo Lee

Jinwon Kim

Hyejo Hailey Shin

2023

Integrating the reviewers' and readers' perceptions on negative online reviews for customer decision making: A mixed-method approach

International Journal of Contemporary Hospitality Management

Soo Yeon Kwak

Minjung Shin

Minwoo Lee

Ki-Joon Back

2023

TRUST TOWARD HOSPITALITY DIGITAL TECHNOLOGIES: CONCEPTUALIZATION AND SCALE DEVELOPMENT OF DIGITAL TRUST

Global Marketing Conference

Miyoung Jeong

Hyejo Hailey Shin

Seonjeong Ally Lee

Minwoo Lee

2023/7

Enhancing performance and perceived justice in hospitality organizations: An integrated model of gender diversity within top management teams

Cornell Hospitality Quarterly

Minwoo Lee

Michelle Russen

Mary Dawson

Juan M Madera

2023/11

The implications of generative artificial intelligence in academic research and higher education in tourism and hospitality

Tourism Economics

Tarik Dogru

Nathana Line

Lydia Hanks

Fulya Acikgoz

Je’Anna Abbott

...

2023

Business group affiliation and corporate sustainability performance in emerging economies: Evidence from South Korea

Business Strategy and the Environment

Ki-Hoon Lee

Donghoon Shin

Minwoo Lee

2023

Generative Artificial Intelligence in the Hospitality and Tourism Industry: Developing a Framework for Future Research

Journal of Hospitality & Tourism Research

Tarik Dogru

Nathan Line

Makarand Mody

Lydia Hanks

Je’Anna Abbott

...

2023/7/10

Detecting fake reviews with supervised machine learning algorithms

The Service Industries Journal

Minwoo Lee

Young Ho Song

Lin Li

Kyung Young Lee

Sung-Byung Yang

2022

How CSR and well-being affect work-related outcomes: A hospitality industry perspective

International Journal of Contemporary Hospitality Management

F. G. Renata

J. Abbott

M. Lee

2022

Why am I Satisfied? See My Reviews – Price and location matter in the restaurant industry

International Journal of Hospitality Management

Jaewook Kim

Minwoo Lee

Wooseok Kwon

Hyekyung Park

Ki-Joon Back

2022

See List of Professors in Minwoo Lee University(University of Houston)

Co-Authors

H-index: 91
Muzzo (Muzaffer)  Uysal

Muzzo (Muzaffer) Uysal

University of Massachusetts Amherst

H-index: 59
Albert George Assaf

Albert George Assaf

University of Massachusetts Amherst

H-index: 49
Ki Joon Back

Ki Joon Back

University of Houston

H-index: 49
Seoki Lee

Seoki Lee

Penn State University

H-index: 38
Miyoung Jeong

Miyoung Jeong

University of South Carolina

H-index: 29
Seonjeong Ally Lee

Seonjeong Ally Lee

Kent State University

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