Mikael Ottosson

Mikael Ottosson

Linköpings Universitet

H-index: 20

Europe-Sweden

About Mikael Ottosson

Mikael Ottosson, With an exceptional h-index of 20 and a recent h-index of 19 (since 2020), a distinguished researcher at Linköpings Universitet, specializes in the field of Marketing, Market shaping, Sustainable business, Business models, Circular business models.

His recent articles reflect a diverse array of research interests and contributions to the field:

CONSENSYS: Controllern–en outforskad aktör i omställningen mot hållbara energisystem: Resultat och praktiska implikationer

Greenwashing: Teaching from Marketing & Sustainability

Market-shaping roles–Exploring actor roles in the shaping of the Swedish market for liquefied gas

Using dynamic capabilities to shape markets for alternative technologies: A comparative case study of automotive incumbents

Internationell ekonomi

Energy strategies in the pulp and paper industry in Sweden: Interactions between efficient resource utilisation and increased product diversification

Market-shaping strategies: A conceptual framework for generating market outcomes

Market-shaping phases—a qualitative meta-analysis and conceptual framework

Mikael Ottosson Information

University

Position

Associate professor in Marketing Sweden

Citations(all)

2602

Citations(since 2020)

1525

Cited By

1646

hIndex(all)

20

hIndex(since 2020)

19

i10Index(all)

29

i10Index(since 2020)

23

Email

University Profile Page

Linköpings Universitet

Google Scholar

View Google Scholar Profile

Mikael Ottosson Skills & Research Interests

Marketing

Market shaping

Sustainable business

Business models

Circular business models

Top articles of Mikael Ottosson

Title

Journal

Author(s)

Publication Date

CONSENSYS: Controllern–en outforskad aktör i omställningen mot hållbara energisystem: Resultat och praktiska implikationer

Josefine Rasmussen

Mikael Ottosson

Henrik Nehler

Andrea Fried

2024

Greenwashing: Teaching from Marketing & Sustainability

Hugo Guyader

Mikael Ottosson

Anders Parment

2023

Market-shaping roles–Exploring actor roles in the shaping of the Swedish market for liquefied gas

Industrial Marketing Management

Alexander Flaig

Mikael Ottosson

2022/7/1

Using dynamic capabilities to shape markets for alternative technologies: A comparative case study of automotive incumbents

Environmental Innovation and Societal Transitions

Viktor Werner

Alexander Flaig

Thomas Magnusson

Mikael Ottosson

2022/3/1

Internationell ekonomi

Mikael Ottosson

Anders Parment

2022

Energy strategies in the pulp and paper industry in Sweden: Interactions between efficient resource utilisation and increased product diversification

Journal of Cleaner Production

Maria T Johansson

Sarah Broberg

Mikael Ottosson

2021/8/15

Market-shaping strategies: A conceptual framework for generating market outcomes

Industrial Marketing Management

Alexander Flaig

Daniel Kindström

Mikael Ottosson

2021/7/1

Market-shaping phases—a qualitative meta-analysis and conceptual framework

AMS Review

Alexander Flaig

Daniel Kindström

Mikael Ottosson

2021/12

Shaping sustainable markets—A conceptual framework illustrated by the case of biogas in Sweden

Environmental Innovation and Societal Transitions

Mikael Ottosson

Thomas Magnusson

Hans Andersson

2020/9/1

Marketing and sustainability: Why and how sustainability is changing current marketing practices

Hugo Guyader

Mikael Ottosson

Anders Parment

2020

See List of Professors in Mikael Ottosson University(Linköpings Universitet)

Co-Authors

H-index: 52
Lars Witell

Lars Witell

Karlstads universitet

H-index: 42
Thollander Patrik

Thollander Patrik

Linköpings Universitet

H-index: 33
Jenny Palm

Jenny Palm

Lunds Universitet

H-index: 27
Daniel Kindström

Daniel Kindström

Linköpings Universitet

H-index: 26
Torbjörn Tagesson

Torbjörn Tagesson

Linköpings Universitet

H-index: 25
Thomas Magnusson

Thomas Magnusson

Linköpings Universitet

academic-engine