Mekhail Mustak
Turun yliopisto
H-index: 11
Europe-Finland
Top articles of Mekhail Mustak
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Remote work and the COVID-19 pandemic: An artificial intelligence-based topic modeling and a future agenda | Majid Aleem Muhammad Sufyan Irfan Ameer Mekhail Mustak | 2023/1/1 | |
Fair compensation of crowdsourcing work: the problem of flat rates | Behaviour & Information Technology | Joni Salminen Ahmed Mohamed Sayed Kamel Soon-Gyo Jung Mekhail Mustak Bernard J Jansen | 2023/12/10 |
How can algorithms help in segmenting users and customers? A systematic review and research agenda for algorithmic customer segmentation | Joni Salminen Mekhail Mustak Muhammad Sufyan Bernard J Jansen | 2023/12 | |
Free-to-fee transformation of industrial services | Journal of Service Research | Mekhail Mustak Wolfgang Ulaga Marcella Grohmann Florian von Wangenheim | 2023/2 |
How feature changes of a dominant ad platform shape advertisers’ human agency | International Journal of Electronic Commerce | Joni Salminen Bernard J Jansen Mekhail Mustak | 2023/1/2 |
Deepfakes: Deceptions, mitigations, and opportunities | Journal of Business Research | Mekhail Mustak Joni Salminen Matti Mäntymäki Arafat Rahman Yogesh K Dwivedi | 2023/1/1 |
Detecting pain points from user-generated social media posts using machine learning | Journal of Interactive Marketing | Joni Salminen Mekhail Mustak Juan Corporan Soon-gyo Jung Bernard J Jansen | 2022/8 |
Understanding the impact of online customers’ shopping experience on online impulsive buying: A study on two leading E-commerce platforms | Journal of Retailing and Consumer Services | Muhammad Bilal Gulfraz Muhammad Sufyan Mekhail Mustak Joni Salminen Deepak Kumar Srivastava | 2022/9/1 |
Entrepreneurship During the COVID-19 Pandemic: A Systematic Literature Review and Future Research Agenda | International Review of Entrepreneurship | Muhammad Sufyan Majid Aleem Irfan Ameer Mekhail Mustak | 2021 |
Artificial intelligence in marketing: Topic modeling, scientometric analysis, and research agenda | Mekhail Mustak Joni Salminen Loïc Plé Jochen Wirtz | 2021/1/1 | |
A critical analysis of service ecosystems research: rethinking its premises to move forward | Mekhail Mustak Loic Plé | 2020/6/19 |
Co-Authors
