Marta Torregrosa Puig
Universidad de Navarra
H-index: 8
Europe-Spain
Top articles of Marta Torregrosa Puig
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
The adaptation of species in the fashion media ecosystem: the case of Vogue | Popular Communication | Marta Torregrosa Teresa Sadaba | 2023/4/3 |
Virgil Abolh’s Cinematic Fashion Shows for Louis Vuitton’s Men’s Collections on YouTube | Natalia Luque-Zequeira Marta Torregrosa | 2023/7/2 | |
Fashion Communication in the Digital Age: Proceedings of the FACTUM 23 Conference, Pisa, Italy, 2023 | Nadzeya Sabatini Teresa Sádaba Alessandro Tosi Veronica Neri Lorenzo Cantoni | 2023 | |
Instagram: Digital Behavior in Luxury Fashion Brands | Marta Torregrosa Cristina Sánchez-Blanco Patricia SanMiguel Jorge del Río Pérez | 2023/7/2 | |
FASHION LUXURY E-COMMERCE ONLINE SHOPPING EXPERIENCE: A QUALITATIVE ANALYSIS | Global Marketing Conference | Patricia SanMiguel Cristina Sánchez-Blanco Marta Torregrosa Jorge del Río | 2023/7 |
Estrategias de localización en el marketing de influencers de moda: un estudio exploratorio | Revista Panamericana De Comunicación | Maddalena Tentori Patricia SanMiguel Marta Torregrosa | 2023/6/30 |
Localization Strategies in Fashion Influencer Marketing: An exploratory study | Revista panamericana de comunicación | Maddalena Tentori Marta Torregrosa Patricia SanMiguel | 2023/6 |
Costume design in film: Telling the story and creating Malcolm X’s character in Spike Lee’s Malcolm X (1992) | Fashion, Style & Popular Culture | Marta Torregrosa María Noguera Natalia Luque-Zequeira | 2023/8/9 |
Fashion communication | Teresa Sádaba Nadzeya Kalbaska Francesca Cominelli Lorenzo Cantoni Marta Torregrosa Puig | 2021 | |
Mediatization of fashion: an approach from the perspective of digital media logic | Marta Torregrosa Puig Javier Serrano-Puche Cristina Sánchez-Blanco | 2021/9/19 | |
Mediatization: understanding the rise of fashion exhibitions | Marta Torregrosa Cristina Sánchez-Blanco | 2021/6/28 | |
Advertising format evolution in fashion brands’ communication: contagious case study 2010–2020 | Cristina Sánchez-Blanco Jorge del Río Pérez Marta Torregrosa Elena Luisa Sanjurjo | 2021/6/28 | |
El consumidor de moda | Marta Torregrosa | 2020 |
Co-Authors
