Teresa Sádaba

About Teresa Sádaba

Teresa Sádaba, With an exceptional h-index of 22 and a recent h-index of 17 (since 2020), a distinguished researcher at Universidad de Navarra, specializes in the field of Public Opinion: Political Communication, Fashion.

His recent articles reflect a diverse array of research interests and contributions to the field:

Framing visual en las elecciones andaluzas 2022: análisis comparado en la prensa regional y nacional

Who is accountable for the negative effects of influencer marketing? Voices of the influencer ecosystem

No solo influencers en el plan de comunicación: un estudio comparativo en el mundo de la moda

Not solely influencers in the communication plan: a comparative study in the fashion field

Fashion brands in the metaverse: Achievements from a marketing perspective

Dress to win: fashion and electoral campaigns in Latin America

How democracy and authoritarianism impact nations’ QOL and happiness: Applying complexity theory tenets in building and testing case-based models

Vestir para ganar: moda y campañas electorales en América Latina

Teresa Sádaba Information

University

Position

ORCID 0000-0002-2441-5724 Professor of Communication

Citations(all)

2345

Citations(since 2020)

1114

Cited By

1717

hIndex(all)

22

hIndex(since 2020)

17

i10Index(all)

36

i10Index(since 2020)

28

Email

University Profile Page

Google Scholar

Teresa Sádaba Skills & Research Interests

Public Opinion: Political Communication

Fashion

Top articles of Teresa Sádaba

Title

Journal

Author(s)

Publication Date

Framing visual en las elecciones andaluzas 2022: análisis comparado en la prensa regional y nacional

Ámbitos: Revista Internacional de Comunicación, 64, 83-103.

Miguel Ángel Sánchez de la Nieta Hernández

Teresa Sádaba Garraza

2024

Who is accountable for the negative effects of influencer marketing? Voices of the influencer ecosystem

Icono14

Patricia Sanmiguel

Teresa Sábada

2024

No solo influencers en el plan de comunicación: un estudio comparativo en el mundo de la moda

Teresa Sádaba

Patricia Sanmiguel

Jesús López-Fidalgo

Simone Guercini

2024

Not solely influencers in the communication plan: a comparative study in the fashion field

Revista Mediterránea de Comunicación

Teresa Sádaba

Patricia SanMiguel

Jesús López-Fidalgo

Simone Guercini

2024/1/1

Fashion brands in the metaverse: Achievements from a marketing perspective

Journal of Global Fashion Marketing

Patricia SanMiguel

Teresa Sádaba

Narmin Sayeed

2024/4/5

Dress to win: fashion and electoral campaigns in Latin America

Revista panamericana de comunicación

Teresa Sádaba

Gabriela Ambás

2023/6

How democracy and authoritarianism impact nations’ QOL and happiness: Applying complexity theory tenets in building and testing case-based models

Journal of Innovation & Knowledge

Arch G Woodside

Pedro Mir-Bernal

Teresa Sádaba

2023/10/1

Vestir para ganar: moda y campañas electorales en América Latina

Revista panamericana de comunicación

Teresa Sádaba

Gabriela Ambás

2023/6

Co-creating Case Studies to Teach and Learn Fashion at a Business School

Silvia Pérez-Bou

María Ángeles Burguera

Teresa Sádaba

2023/9/21

The adaptation of species in the fashion media ecosystem: the case of Vogue

Popular Communication

Marta Torregrosa

Teresa Sadaba

2023/4/3

Fashion Shows: The Greatest Show on Earth

Patricia SanMiguel

Ana Rus-Navas

Teresa Sádaba

2023/7/2

Does Sustainability matter to fashion consumers? Clustering fashion consumers and their purchasing behavior in Spain

Fashion Practice

Silvia Blas Riesgo

Mónica Codina

Teresa Sádaba

2023/1/2

COMMUNICATING SUSTAINABILITY TO CHILDREN: AN EXPLORATORY STUDY ON SHARING SUSTAINABILITY THROUGH FASHION RETAIL THIRD PLACES

Global Marketing Conference

Rocío Elizaga

Bethan Alexander

Teresa Sadaba

2023/7

Fashion Communication in the Digital Age: Proceedings of the FACTUM 23 Conference, Pisa, Italy, 2023

Nadzeya Sabatini

Teresa Sádaba

Alessandro Tosi

Veronica Neri

Lorenzo Cantoni

2023

Fashion brands in the metaverse: Brand marketing and consumer engagement initiatives

Global Marketing Conference

Patricia SanMiguel

Narmin Sayeed

Teresa Sádaba

2023/7

Fashion empowering women: Sterotypes in the TV dramedy series House of Cards, Suits and Emily in Paris

Journal of Global Fashion Marketing

Teresa Sádaba

Carmen Azpurgua

Pedro Mir Bernal

Patricia SanMiguel

2023/10/2

Engage employees to engage customers: The role of the internal branding in fashion in retail

Cuadernos del Centro de Estudios de Diseño y Comunicación

Joan-Francesc Fondevila-Gascón

Pedro Mir-Bernal

Sanmiguel Patricia

Teresa Sádaba-Garraza

Fátima Vila-Márquez

2022/12/21

Cancel Culture in the Academia: The hispanic perspective

methaodos. revista de ciencias sociales

Teresa Sadaba

Mónica Herrero

2022/10/31

THE CHALLENGE OF SUSTAINABILITY TEACHING IN FASHION: a method merging practitioners and researchers

5th-8th April 2022 Nottingham Trent University

Silvia Pérez-Bou

Pedro Mir

Patricia San Miguel

Teresa Sádaba

2022/4

Moda o¿ cómo interactuar con las generaciones jóvenes para crear marca?

Cuadernos del Centro de Estudios de Diseño y Comunicación

Joan-Francesc Fondevila-Gascón

Pedro Mir-Bernal

Teresa Sádaba-Garraza

Fátima Vila-Márquez

2022/1/31

See List of Professors in Teresa Sádaba University(Universidad de Navarra)

Co-Authors

academic-engine