Jonathan J Baker

About Jonathan J Baker

Jonathan J Baker, With an exceptional h-index of 9 and a recent h-index of 9 (since 2020), a distinguished researcher at Auckland University of Technology, specializes in the field of market-shaping, market innovation, shaping strategy, co-creation, business models.

His recent articles reflect a diverse array of research interests and contributions to the field:

Deepening Insights Into Social Entrepreneurship by Leveraging Service-Dominant Logic

Shaping circular service ecosystems

The role of public relations in shaping service ecosystems for social change

Toward Socially Responsible Business: A Typology of Value Postures in Nested Service Ecosystems

Navigating the emergence of brand meaning in service ecosystems

Market research and insight: Past, present and future

Shaping market systems for social change in emerging economies

Driving engagement in platform business users: The interdependence of psychological ownership and actor engagement

Jonathan J Baker Information

University

Position

Senior Lecturer Business School

Citations(all)

403

Citations(since 2020)

401

Cited By

74

hIndex(all)

9

hIndex(since 2020)

9

i10Index(all)

8

i10Index(since 2020)

8

Email

University Profile Page

Google Scholar

Jonathan J Baker Skills & Research Interests

market-shaping

market innovation

shaping strategy

co-creation

business models

Top articles of Jonathan J Baker

Deepening Insights Into Social Entrepreneurship by Leveraging Service-Dominant Logic

Journal of Social Entrepreneurship

2024/2/21

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Chamindika Weerakoon
Chamindika Weerakoon

H-Index: 4

Shaping circular service ecosystems

Journal of Service Research

2024/2

Jonathan J Baker
Jonathan J Baker

H-Index: 3

The role of public relations in shaping service ecosystems for social change

Journal of Service Management

2022/7/8

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Toward Socially Responsible Business: A Typology of Value Postures in Nested Service Ecosystems

2022/5/25

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Navigating the emergence of brand meaning in service ecosystems

Journal of Service Management

2022/4/18

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Market research and insight: Past, present and future

2022/3

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Shaping market systems for social change in emerging economies

Industrial Marketing Management

2022/1/1

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Herbert Woratschek
Herbert Woratschek

H-Index: 18

Driving engagement in platform business users: The interdependence of psychological ownership and actor engagement

2021/7/9

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Gauri Laud
Gauri Laud

H-Index: 4

Engaging users in the sharing economy: individual and collective psychological ownership as antecedents to actor engagement

Journal of Service Management

2021

Enhancing value creation in social purpose organizations: Business models that leverage networks

Journal of Business Research

2021/3/1

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Herbert Woratschek
Herbert Woratschek

H-Index: 18

Collective action within and beyond social entrepreneurial networks: A market-shaping perspective

Proceedings of the European Marketing Association Conference (EMAC)

2021

Composing markets: A framework of intentionality in market-shaping

Journal of Business Research

2020/12/1

Market Work for Social Good in Emerging Economies

2020/6/23

Market-scanning and market-shaping: why are firms blindsided by market-shaping acts?

Journal of Business & Industrial Marketing

2020/6/15

Service-dominant logic and market innovation

2020/4/2

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Collaborating to shape markets: Emergent collective market work

Industrial Marketing Management

2020/2/1

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Suvi Nenonen
Suvi Nenonen

H-Index: 19

A typology of users psychological ownership and engagement in the sharing economy

2020/1/1

Leveraging the resources of others: Social purpose organizations as engagement platforms (R2020-83717)

2020

Jonathan J Baker
Jonathan J Baker

H-Index: 3

Herbert Woratschek
Herbert Woratschek

H-Index: 18

Engagement Platforms in Social Entrepreneurial Ecosystems

Perspektiven des Dienstleistungsmanagements: Aus Sicht von Forschung und Praxis

2020

Jonathan J Baker
Jonathan J Baker

H-Index: 3

See List of Professors in Jonathan J Baker University(Auckland University of Technology)

Co-Authors

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