João S. Oliveira

João S. Oliveira

Loughborough University

H-index: 9

Europe-United Kingdom

About João S. Oliveira

João S. Oliveira, With an exceptional h-index of 9 and a recent h-index of 9 (since 2020), a distinguished researcher at Loughborough University, specializes in the field of Intra-Firm Variations in Export Performance, Levels of Analysis in Export Performance, Export Marketing Strategy Standardisation.

His recent articles reflect a diverse array of research interests and contributions to the field:

How many eggs in how many baskets? National versus regional diversification strategies and export success

Global brands and the war in Ukraine

Cooperative export channel modes in times of uncertainty, a key to born global firms' survival?

Decision-making in international marketing: past, present and future

How agency and self‐efficacy moderate the effects of strategic improvisational behaviors on sales performance: Evidence from an emerging market

Business Ties, National Institutions, and Firm Performance: An Abstract

The effect of emotional positivity of brand-generated social media messages on consumer attention and information sharing

Product innovation strategy and competitive advantage: an empirical study of Portuguese exporters

João S. Oliveira Information

University

Position

Lecturer in Marketing

Citations(all)

482

Citations(since 2020)

393

Cited By

182

hIndex(all)

9

hIndex(since 2020)

9

i10Index(all)

8

i10Index(since 2020)

8

Email

University Profile Page

Loughborough University

Google Scholar

View Google Scholar Profile

João S. Oliveira Skills & Research Interests

Intra-Firm Variations in Export Performance

Levels of Analysis in Export Performance

Export Marketing Strategy Standardisation

Top articles of João S. Oliveira

Title

Journal

Author(s)

Publication Date

How many eggs in how many baskets? National versus regional diversification strategies and export success

Journal of Strategic Marketing

João S Oliveira

John W Cadogan

Itzhak Gnizy

Asmat-Nizam Abdul-Talib

2024/4/2

Global brands and the war in Ukraine

Global Marketing Conference

Eleni Tsougkou

Martin Sykora

Suzanne Elayan

João S Oliveira

Kemefasu Ifiie

2023/7

Cooperative export channel modes in times of uncertainty, a key to born global firms' survival?

Industrial Marketing Management Summit 2023

Nahid Yazdani

Gregor Pfajfar

John W Cadogan

Eleni Lioliou

Ruey-Jer Jean

...

2023/1/20

Decision-making in international marketing: past, present and future

João S Oliveira

Magnus Hultman

Nathaniel Boso

Ian Hodgkinson

Paul Hughes

...

2023/8/30

How agency and self‐efficacy moderate the effects of strategic improvisational behaviors on sales performance: Evidence from an emerging market

European Management Review

Magnus Hultman

Nathaniel Boso

Abena Animwaa Yeboah‐Banin

Ian Hodgkinson

Anne L Souchon

...

2022/11

Business Ties, National Institutions, and Firm Performance: An Abstract

João S Oliveira

Eleni Lioliou

John W Cadogan

2022/5/25

The effect of emotional positivity of brand-generated social media messages on consumer attention and information sharing

Journal of business research

João S Oliveira

Kemefasu Ifie

Martin Sykora

Eleni Tsougkou

Vitor Castro

...

2022/2/1

Product innovation strategy and competitive advantage: an empirical study of Portuguese exporters

Ana Lisboa

Gabor Nagy

Eleni Lenia Tsougkou

John W Cadogan

Ian R Hodgkinson

...

2021/5/28

How do offshoring-related changes in job characteristics affect onshore managers’ affective organizational commitment? The moderating role of perceived organizational valence

Journal of Information Technology

Angelika Zimmermann

Eleni Lioliou

João S Oliveira

2020/7/27

The implications of eWOM adoption on the customer journey

Journal of Consumer Marketing

Chananchida Ngarmwongnoi

João S Oliveira

Majd AbedRabbo

Sahar Mousavi

2020/10/13

The Empirical Link Between Export Diversification and Export Performance: Strategic and Resource Contingencies: An Abstract

João S Oliveira

John W Cadogan

2020

See List of Professors in João S. Oliveira University(Loughborough University)

Co-Authors

H-index: 33
Nathaniel Boso

Nathaniel Boso

Kwame Nkrumah University of Science and Technology

H-index: 31
Vicky M. Story

Vicky M. Story

Loughborough University

H-index: 30
Paul Hughes

Paul Hughes

De Montfort University

H-index: 28
Magnus Hultman

Magnus Hultman

University of Leeds

H-index: 28
Ian R. Hodgkinson

Ian R. Hodgkinson

Loughborough University

H-index: 25
Anne Souchon

Anne Souchon

Loughborough University

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