Eli Avraham

Eli Avraham

University of Haifa

H-index: 30

Asia-Israel

About Eli Avraham

Eli Avraham, With an exceptional h-index of 30 and a recent h-index of 21 (since 2020), a distinguished researcher at University of Haifa, specializes in the field of place branding, crisis communication, marketing tourism, image of minorities.

His recent articles reflect a diverse array of research interests and contributions to the field:

From SARS through Zika and up to Covid-19: destination recovery marketing campaigns in response to pandemics

Destinations’ Recovery Marketing Campaigns in Response to Pandemics

“Cowboys, Indians, Oil & Cattle… Texas History”(Graham, TX): How Texas destinations associate themselves with the state narrative

From tsunami through terror attacks to Covid-19: Crisis communication strategies and recovery campaigns to combat Thailand’s tourism crises

From 9/11 through Katrina to Covid-19: Crisis recovery campaigns for American destinations

#StayHome today so we can #TravelTomorrow: tourism destinations’ digital marketing strategies during the Covid-19 pandemic

Combating tourism crisis following terror attacks: Image repair strategies for European destinations since 2014

A new methodological approach to locating USP in promotional videos of islands: the case of the Croatian islands

Eli Avraham Information

University

Position

Professor of Public Relations and Place Branding

Citations(all)

4548

Citations(since 2020)

2218

Cited By

3012

hIndex(all)

30

hIndex(since 2020)

21

i10Index(all)

49

i10Index(since 2020)

41

Email

University Profile Page

University of Haifa

Google Scholar

View Google Scholar Profile

Eli Avraham Skills & Research Interests

place branding

crisis communication

marketing tourism

image of minorities

Top articles of Eli Avraham

Title

Journal

Author(s)

Publication Date

From SARS through Zika and up to Covid-19: destination recovery marketing campaigns in response to pandemics

Annals of Leisure Research

Eli Avraham

David Beirman

2023/10/20

Destinations’ Recovery Marketing Campaigns in Response to Pandemics

Eli Avraham

2023

“Cowboys, Indians, Oil & Cattle… Texas History”(Graham, TX): How Texas destinations associate themselves with the state narrative

Tourism and Hospitality Research

Eli Avraham

Igal Baum

2022/7

From tsunami through terror attacks to Covid-19: Crisis communication strategies and recovery campaigns to combat Thailand’s tourism crises

Asian journal of communication

Viriya Taecharungroj

Eli Avraham

2022/1/2

From 9/11 through Katrina to Covid-19: Crisis recovery campaigns for American destinations

Current Issues in Tourism

Eli Avraham

2021/10/18

#StayHome today so we can #TravelTomorrow: tourism destinations’ digital marketing strategies during the Covid-19 pandemic

Journal of Travel & Tourism Marketing

Eran Ketter

Eli Avraham

2021/10/13

Combating tourism crisis following terror attacks: Image repair strategies for European destinations since 2014

Current Issues in Tourism

Eli Avraham

2021/4/18

A new methodological approach to locating USP in promotional videos of islands: the case of the Croatian islands

Acta turistica

Igal Baum

Eli Avraham

2021/12/30

NOVI METODOLOŠKI PRISTUP LOCIRANJU USP-A U PROMOTIVNIM VIDEIMA OTOKA

Acta turistica

Igal Baum

Eli Avraham

2021/1/1

Recovery strategies and marketing campaigns for global destinations in response to the Covid-19 tourism crisis

Asia Pacific Journal of Tourism Research

Eli Avraham

2021/11/2

How advertisers create affinity between destinations and American and British audiences: towards a theoretical framework

Journal of Qualitative Research in Tourism

Eli Avraham

2021/11/1

Nation branding and marketing strategies for combatting tourism crises and stereotypes toward destinations

Journal of Business Research

Eli Avraham

2020/8/1

See List of Professors in Eli Avraham University(University of Haifa)

Co-Authors

H-index: 34
Yoel Mansfeld, PhD

Yoel Mansfeld, PhD

University of Haifa

H-index: 25
Andrea Insch

Andrea Insch

University of Otago

H-index: 16
Viriya Taecharungroj

Viriya Taecharungroj

Mahidol University

H-index: 5
Elai Rettig

Elai Rettig

Washington University in St. Louis

H-index: 3
Itzhak Mashiah

Itzhak Mashiah

University of Haifa

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