Viriya Taecharungroj
Mahidol University
H-index: 16
Asia-Thailand
Top articles of Viriya Taecharungroj
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Snapshots of nature: Harnessing Flickr data to frame sustainable brand positioning strategies for Thailand's national parks | Journal of Outdoor Recreation and Tourism | Viriya Taecharungroj Đorđije Vasiljević Ake Pattaratanakun | 2024/6/1 |
Which Economic Sectors Influence Average Household Income? A Spatial Econometric Study of Thailand’s 76 Provinces | Economies | Viriya Taecharungroj | 2024/1/31 |
Assessing place experiences in Luton and Darlington on Twitter with topic modelling and AI-generated lexicons | Journal of Place Management and Development | Viriya Taecharungroj Ioana S Stoica | 2024/1/15 |
Placeful Business: Reimagining a Small Business Concept That Embraces and Enriches Places | Sustainability | Viriya Taecharungroj Dissatat Prasertsakul | 2023/6/9 |
Responding to an unprecedented shock—Elucidating how 113 DMOs changed the marketing communications on Twitter during the COVID-19 crisis | Journal of Destination Marketing & Management | Viriya Taecharungroj Ake Pattaratanakun | 2023/12/1 |
“What can ChatGPT do?” Analyzing early reactions to the innovative AI chatbot on Twitter | Big Data and Cognitive Computing | Viriya Taecharungroj | 2023/2/16 |
Evolution of COVID-19 tweets about Southeast Asian Countries: topic modelling and sentiment analyses | Place Branding and Public Diplomacy | Boonyanit Mathayomchan Viriya Taecharungroj Walanchalee Wattanacharoensil | 2022/9 |
Why do people post Instagram Stories? | International Journal of Internet Marketing and Advertising | Nutnicha Keerakiatwong Viriya Taecharungroj Jesper Döpping | 2023 |
Decoding Nordic cities: uncovering multi-level place experiences from tweets for effective city branding | Place Branding and Public Diplomacy | Viriya Taecharungroj Olga Rauhut Kompaniets | 2023/8/21 |
Tourist gaze upon Bangkok: where exotism & modernism collide | Current Issues in Tourism | Walanchalee Wattanacharoensil Viriya Taecharungroj Boonyanit Mathayomchan | 2023/8/3 |
Experiential brand positioning: Developing positioning strategies for beach destinations using online reviews | Journal of Vacation Marketing | Viriya Taecharungroj | 2023/7 |
Sustainable Luxury Consumers’ Preferences and Segments: Conjoint and Cluster Analyses | Sustainability | Wen-Yun Chang Viriya Taecharungroj Supara Kapasuwan | 2022/8/3 |
A place to work: examining workplace location attributes that appeal to generation Y and Z talent | Journal of Place Management and Development | Wasuthon Wisuchat Viriya Taecharungroj | 2022/6/28 |
From tsunami through terror attacks to Covid-19: Crisis communication strategies and recovery campaigns to combat Thailand’s tourism crises | Asian journal of communication | Viriya Taecharungroj Eli Avraham | 2022/1/2 |
An analysis of tripadvisor reviews of 127 urban rail transit networks worldwide | Travel Behaviour and Society | Viriya Taecharungroj | 2022/1/1 |
How to improve learning experience in MOOCs an analysis of online reviews of business courses on Coursera | The International Journal of Management Education | Xiaoxia Wei Viriya Taecharungroj | 2022/11/1 |
Amenity mix of innovation districts | Journal of Place Management and Development | Viriya Taecharungroj Steve Millington | 2022/9/22 |
Which CSR activities are preferred by local community residents? Conjoint and cluster analyses | Sustainability | Siraprapa Panthong Viriya Taecharungroj | 2021/9/26 |
Towards a comprehensive understanding of football stadium tourism | Journal of Sport & Tourism | Tim Edensor Steve Millington Chloe Steadman Viriya Taecharungroj | 2021/7/3 |
Identifying a Supranational Image of Southeast Asia using Machine Learning | Journal of International Studies, Prince of Songkla University | Krantharat Sukanthong Viriya Taecharungroj | 2021/5/25 |
