Davide Christian Orazi

Davide Christian Orazi

Monash University

H-index: 13

Oceania-Australia

About Davide Christian Orazi

Davide Christian Orazi, With an exceptional h-index of 13 and a recent h-index of 12 (since 2020), a distinguished researcher at Monash University, specializes in the field of Consumer psychology, Health, Protection motivation, Narrative consumption, LARP.

His recent articles reflect a diverse array of research interests and contributions to the field:

Coincidental brand origins influence persuasion based on need for cognition

Whose story is this? Source reveal as a communication tactic to increase consumers’ advocacy for social causes

Co-creating affective atmospheres in retail experience

Consumer escapism: Scale development, validation, and physiological associations

There and Back again: Bleed from extraordinary experiences

Non-Face Emojis in Digital Marketing: Effects, Contingencies, and Strategic Recommendations

The effect of ending disclosure on the persuasiveness of narrative PSAs

Developing improvisational skills: The influence of individual orientations

Davide Christian Orazi Information

University

Position

Senior Lecturer (Assistant Professor) in Marketing Monash Business School

Citations(all)

738

Citations(since 2020)

595

Cited By

299

hIndex(all)

13

hIndex(since 2020)

12

i10Index(all)

16

i10Index(since 2020)

14

Email

University Profile Page

Monash University

Google Scholar

View Google Scholar Profile

Davide Christian Orazi Skills & Research Interests

Consumer psychology

Health

Protection motivation

Narrative consumption

LARP

Top articles of Davide Christian Orazi

Title

Journal

Author(s)

Publication Date

Coincidental brand origins influence persuasion based on need for cognition

European Journal of Marketing

Yimin Cheng

Davide Christian Orazi

2024/1/30

Whose story is this? Source reveal as a communication tactic to increase consumers’ advocacy for social causes

Journal of Business Research

Anne Hamby

Davide Orazi

Patrick Moreau

2024/1/1

Co-creating affective atmospheres in retail experience

Journal of Retailing

Annamma Joy

Jeff Jianfeng Wang

Davide C Orazi

Seyee Yoon

Kathryn LaTour

...

2023/6/1

Consumer escapism: Scale development, validation, and physiological associations

Journal of Business Research

Davide C Orazi

Kit Yi Mah

Tim Derksen

Kyle B Murray

2023/5/1

There and Back again: Bleed from extraordinary experiences

Journal of Consumer Research

Davide C Orazi

Tom van Laer

2023/2/1

Non-Face Emojis in Digital Marketing: Effects, Contingencies, and Strategic Recommendations

Journal of the Academy of Marketing Science

DC Orazi

B Ranjan

Y Cheng

2023

The effect of ending disclosure on the persuasiveness of narrative PSAs

Journal of Business Research

Davide C Orazi

Jing Lei

Liliana L Bove

2021/4/1

Developing improvisational skills: The influence of individual orientations

Administrative Science Quarterly

Pier Vittorio Mannucci

Davide C Orazi

de Valck Kristine

2021

To erect temples to virtue: Effects of state mindfulness on other-focused ethical behaviors

Journal of Business Ethics

Davide C Orazi

Jiemiao Chen

Eugene Y Chan

2021/4

Running field experiments using Facebook split test

Journal of Business Research

Davide C. Orazi

Allen C. Johnston

2020/9

See List of Professors in Davide Christian Orazi University(Monash University)

Co-Authors

H-index: 12
Angela Gracia B. Cruz

Angela Gracia B. Cruz

Monash University

H-index: 9
Pier Vittorio Mannucci

Pier Vittorio Mannucci

London Business School

H-index: 8
Jessica Vredenburg

Jessica Vredenburg

Auckland University of Technology

H-index: 7
Amanda Spry

Amanda Spry

RMIT University

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