Cristina Mele
Università degli Studi di Napoli Federico II
H-index: 32
Europe-Italy
Top articles of Cristina Mele
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Serving customers through chatbots: positive and negative effects on customer experience | Journal of Service Theory and Practice | Angelo Ranieri Irene Di Bernardo Cristina Mele | 2024/2/15 |
Progetto di ricerca “HIRO-a minimal design robot-for interactive doll therapy” | European journal of volunteering and community-based projects | Cristina Mele Tiziana Russo Spena Marialuisa Marzullo Irene Di Bernardo Stefano Paolo Russo | 2024/2/4 |
Innovative value propositions in the fashion metaverse | Journal of Global Fashion Marketing | Stefano Paolo Russo Cristina Mele Tiziana Russo Spena | 2024/1/2 |
Agencement of onlife and phygital: smart tech–enabled value co-creation practices | Journal of Service Management | Cristina Mele Tiziana Russo-Spena | 2024/3/12 |
From market driving to market shaping: impact of a language shift | Journal of Business & Industrial Marketing | Jaqueline Pels Cristina Mele Maria Spano | 2023/1/2 |
A Value-Based Well-Being Framework | Journal of Macromarketing | Cristina Mele Tiziana Russo-Spena Marco Tregua Jaqueline Pels | 2023/3 |
Resourcing, sensemaking and legitimizing: blockchain technology-enhanced market practices | Journal of Business & Industrial Marketing | Tiziana Russo-Spena Cristina Mele Jaqueline Pels | 2023/8/3 |
Elgar Encyclopedia of Services | Faïz Gallouj Camal Gallouj Marie-Christine Monnoyer Luis Rubalcaba | 2023/1/17 | |
Service ecosystem boundary and boundary work | Journal of Business Research | Kamran Razmdoost Leila Alinaghian Jennifer D Chandler Cristina Mele | 2023/2/1 |
AI-Based Technologies in the Phygital Care Journey | Irene Di Bernardo Marialuisa Marzullo Cristina Mele Tiziana Russo Spena | 2023/7/31 | |
Balanced centricity: a joint institutional logic within open collaborative ecosystems | Journal of Business & Industrial Marketing | María José Quero Cristina Mele | 2023/1/20 |
Smart sensing technology and self-adjustment in service systems through value co-creation routine dynamics | Journal of Business Research | Cristina Mele Tiina Tuominen Bo Edvardsson Javier Reynoso | 2023 |
Artificial Intelligence in services | Elgar Encyclopedia of Services | Cristina Mele Tiziana Russo-Spena | 2023/1/17 |
Internationalization of innovation practices: Actors and linkages in crowdfunding ecosystems | European Journal of International Management | Maria J Quero J Ruiz-Alba C Mele B Tronvoll R Ventura | 2023/3/14 |
Dealing with Learning Vulnerability: Service Robots to Nudge Student Engagement | Angelo Ranieri Irene Di Bernardo Cristina Mele Tiziana Russo Spena | 2023/10/25 | |
Blockchain and Innovation in Services | Elgar Encyclopedia of Services | Tiziana Russo-Spena Cristiana Mele | 2023/1/17 |
Emergent understandings of the market | Italian Journal of Marketing | Cristina Mele Jaqueline Pels Maria Spano Irene Di Bernardo | 2023/3 |
The phygital transformation: a systematic review and a research agenda | Cristina Mele Tiziana Russo Spena Marialuiza Marzullo Irene Di Bernardo | 2023/9 | |
Minimal robot to foster well-being: the HIRO project | Irene Di Bernardo Marialuisa Marzullo Cristina Mele Tiziana Russo Spena Stefano Paolo Russo | 2022/10/26 | |
Service research and sustainability: a bibliometric analysis | Sara Ebraico Marco Tregua Spena Russo Cristina Mele | 2022 |
Co-Authors
