Brandon Boatwright
Clemson University
H-index: 10
North America-United States
Top articles of Brandon Boatwright
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
Happy Birthday Title IX: The Role of Stakeholder Groups and Identity in Reactions to the 50th Anniversary of Title IX | Western Journal of Communication | Gregory Cranmer Brandon Boatwright Hannah Gertz Kristina Kowalski | 2024/3/14 |
Factionalism and schisms: Analyzing network structure and characteristics of online opinion leaders in an international religious crisis | Journal of Contingencies and Crisis Management | Jordan Morehouse Brandon Boatwright | 2024/3 |
“A Manifestation of Their City as a God”: Gritty Memes, the 2020 US Presidential Election, and Online Representations of Home | Communication & Sport | Virginia S Harrison Brandon Boatwright Joseph Bober | 2023/4 |
Athletes’ displaced dissent on social media: triggering agents, message strategies, and user-generated responses | Communication Quarterly | Gregory A Cranmer Spencer Peltz Brandon Boatwright Jimmy Sanderson Angeline Scheinbaum | 2023/8/8 |
Exploring the value of multi-modal corporate influencers: A case study of peloton instructors’ engagement, community building, and branding functions | International Journal of Strategic Communication | Brandon C Boatwright Karen Freberg | 2023/3/15 |
“I Don’t feel like a Hero”: frontline healthcare providers’ social media storytelling during COVID-19 | Health Communication | Stephanie M Pangborn Brandon C Boatwright Caleigh L Miller Madelyn N Velting | 2023/7/3 |
When sports fans buy: contextualizing social media engagement behavior to predict purchase intention | International Journal of Sport Communication | E. Steiner M. Pittman M. Boatwright | 2023 |
“Why Can’t We Play on Grass?” An Investigation of Discourse on Sterling Shepard’s ACL Tear | Communication & Sport | Emma G Cox Gregory A Cranmer Brandon Boatwright | 2023/6/9 |
‘Deteriorating Our Relationship for no Good Reason’: Collegiate Beat Writers’ Perceptions of Their PR Counterparts | Communication & Sport | Jason Stamm Brandon Boatwright | 2023/9/13 |
SPECIAL TOPIC SESSION: CREATING A SOCIAL MEDIA LISTENING CENTER | American Academy of Advertising. Conference. Proceedings (Online) | Itai Himelboim Brandon Boatwright Courtney Childers Jameson Hayes Lance Porter | 2023 |
A personal-communicative evaluation approach to CEO advocacy & employee relations | Public Relations Review | Moonhee Cho Sifan Xu Brandon Boatwright | 2023/6/1 |
“Don’t Mess with Ukrainian Farmers”: An examination of Ukraine and Kyiv’s official Twitter accounts as crisis communication, public diplomacy, and nation building during … | Public Relations Review | Brandon C Boatwright Andrew S Pyle | 2023/9/1 |
Everyone hates the NCAA: The role of identity in the evaluations of amateurism transgressions: A case study of the chase young loan scandal | Communication & Sport | Gregory A Cranmer Brandon Boatwright SaiDatta Mikkilineni Joey Fontana | 2023/6 |
Embracing Computational Approaches to Social Media Research: Implications for Theory and Praxis in Sport Communication | Brandon C Boatwright | 2023/8/30 | |
Mapping the Terrain of Athletes and Sports Organizations as Influential Figures in Online Conversations Around Social Justice Issues | Social Justice and the Modern Athlete: Exploring the Role of Athlete Activism in Social Change | Brandon Boatwright Virginia S Harrison | 2022/12/13 |
Social media and sport marketing in North America | Brandon Boatwright Karen Freberg | 2022/12/1 | |
Exploring online opinion leadership in the network paradigm: An analysis of influential users on Twitter shaping conversations around anthem protests by prominent athletes | Public Relations Review | Brandon C Boatwright | 2022/11/1 |
Social Justice and the Modern Athlete: Exploring the Role of Athlete Activism in Social Change | Andrew M Abernathy Stephen P Andon Meredith M Bagley Mariann Bardocz-Bencsik Brandon Boatwright | 2022/12/13 | |
Through the lens of ethnicity: Semantic network and thematic analyses of United Airlines’ dragging crisis | Public Relations Review | Moonhee Cho Ying Xiong Brandon Boatwright | 2021 |
Do digital natives recognize digital influence? Generational differences and understanding of social media influencers | Journal of Current Issues & Research in Advertising | Courtney Childers Brandon Boatwright | 2021/10/2 |