Zhongqi Jin
Middlesex University
H-index: 21
Europe-United Kingdom
Top articles of Zhongqi Jin
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Examining the Impact of Sensory Brand Experience on Brand Loyalty | Corporate Reputation Review | Dongmei Zha Pantea Foroudi TC Melewar Zhongqi Jin | 2024/2/2 |
Revisiting FSAs and CSAs in Sub-Saharan Africa: Evidence from Ghanaian Firms | International Business Review | Ellis LC Osabutey Marina Papanastassiou Zhongqi Jin Jyoti Navare Ahmed Agyapong | 2023/8/1 |
Experiencing the sense of the brand: the mining, processing and application of brand data through sensory brand experiences | Qualitative Market Research: An International Journal | Dongmei Zha Pantea Foroudi TC Melewar Zhongqi Jin | 2022/3/29 |
Defining family business efficacy: An exploratory study | Journal of Business Research | Wejdan AL Kayid Zhongqi Jin Constantinos-Vasilios Priporas Sumeetra Ramakrishnan | 2022/3/1 |
Making sense of sensory brand experience: Constructing an integrative framework for future research | Dongmei Zha Pantea Foroudi Zhongqi Jin TC Melewar | 2022/1 | |
Assessing the Psychological Impact of the Pandemic Narrative in the Media on Hospitality Consumption Mood | Dongmei Zha Pantea Foroudi TC Melewar Zhongqi Jin | 2022/10/21 | |
Conceptualising sensory brand experience: Using review of knowledge fields to identify potential future research direction | Dongmei Zha Pantea Foroudi Zhongqi Jin TC Melewar | 2021/7/29 | |
An assessment of customer experience concept: Looking back to move forward | Dongmei Zha Reza Marvi Pantea Foroudi Charles Dennis Akiko Ueno | 2021/7/29 | |
Reputation: Configuring the symmetrical and asymmetrical paths to architecture in a retail setting | Mohammad M Foroudi Pantea Foroudi Zhongqi Jin | 2021/7/29 | |
A Multi-Level Study of Entrepreneurial Characteristics, IPR, and the Degree of Internationalization | Academy of Management Proceedings | R Lynch Z Jin T Li | 2020 |
Customers' need for uniqueness theory versus brand congruence theory: The impact on satisfaction with social network sites | Journal of Business Research | Ibrahim Abosag Zahy B Ramadan Tom Baker Zhongqi Jin | 2020/9/1 |
The moderating role of corporate reputation and employee-company identification on the work-related outcomes of job insecurity resulting from workforce localization policies | Journal of Business Research | Imran Ali Murad Ali Georgiana Grigore Mike Molesworth Zhongqi Jin | 2020/7/31 |
Gender effects on consumers’ attitudes toward comedic violence in advertisements | Journal of Promotion Management | Simon Manyiwa Zhongqi Jin | 2020/7/28 |
An assessment of brand experience knowledge literature: Using bibliometric data to identify future research direction | Dongmei Zha TC Melewar Pantea Foroudi Zhongqi Jin | 2020/7 | |
Corporate branding, identity, image and reputation: Current and future trends, developments and challenges | T Melewar Pantea Foroudi Zhongqi Jin | 2020/6/26 |
Co-Authors
