William Rand

William Rand

North Carolina State University

H-index: 30

North America-United States

About William Rand

William Rand, With an exceptional h-index of 30 and a recent h-index of 22 (since 2020), a distinguished researcher at North Carolina State University, specializes in the field of Agent-Based Modeling, Social Media, Marketing, Artificial Intelligence.

His recent articles reflect a diverse array of research interests and contributions to the field:

Comparing Social Media Communities using Functional Data Analysis

Two decades of agent-based modeling in marketing: a bibliometric analysis

A Generalization Of Threshold-Based And Probability-Based Models Of Information Diffusion

Special Section on

Special Section on" Inverse Generative Social Science": Guest Editors’ Statement

Classification of social media users with generalized functional data analysis

The evolution and social cost of herding mentality promote cooperation

Entropy-Based Characterization of Influence Pathways in Traditional and Social Media

William Rand Information

University

Position

Associate Professor

Citations(all)

7368

Citations(since 2020)

3720

Cited By

4997

hIndex(all)

30

hIndex(since 2020)

22

i10Index(all)

66

i10Index(since 2020)

40

Email

University Profile Page

North Carolina State University

Google Scholar

View Google Scholar Profile

William Rand Skills & Research Interests

Agent-Based Modeling

Social Media

Marketing

Artificial Intelligence

Top articles of William Rand

Title

Journal

Author(s)

Publication Date

Comparing Social Media Communities using Functional Data Analysis

Xiaoxia Champon

Chathura Jayalath

William Rand

Jasser Jasser

Ivan Garibay

2024/1/3

Two decades of agent-based modeling in marketing: a bibliometric analysis

Elena Romero

Manuel Chica

Sergio Damas

William Rand

2023/9

A Generalization Of Threshold-Based And Probability-Based Models Of Information Diffusion

Advances in Complex Systems

Chathura Jayalath

Chathika Gunaratne

William Rand

Chathurani Seneviratne

Ivan Garibay

2023/7/28

Special Section on

Journal of Artificial Societies and Social Simulation

Joshua M Epstein

Ivan Garibay

Erez Hatna

Matthew Koehler

William Rand

2023/3/31

Special Section on" Inverse Generative Social Science": Guest Editors’ Statement

Journal of Artificial Societies and Social Simulation

Joshua M Epstein

Ivan Garibay

Erez Hatna

Matthew Koehler

William Rand

2023/3/31

Classification of social media users with generalized functional data analysis

Computational Statistics & Data Analysis

Anthony Weishampel

Ana-Maria Staicu

William Rand

2023/3/1

The evolution and social cost of herding mentality promote cooperation

Iscience

Manuel Chica

William Rand

Francisco C Santos

2023/10/20

Entropy-Based Characterization of Influence Pathways in Traditional and Social Media

Ozlem Ozmen Garibay

Niloofar Yousefi

Kevin Aslett

Jacopo Baggio

Erik Hemberg

...

2022/12/14

Evolution of Intent and Social Influence Networks and Their Significance in Detecting COVID-19 Disinformation Actors on Social Media

Chathika Gunaratne

Debraj De

Gautam Thakur

Chathurani Senevirathna

William Rand

...

2022/9/18

Simplicity is not key: Understanding firm-generated social media images and consumer liking

International Journal of Research in Marketing

Gijs Overgoor

William Rand

Willemijn van Dolen

Masoud Mazloom

2022/9/1

Algorithmic Fairness and Service Failures: Why Firms Should Want Algorithmic Accountability

USC Marshall School of Business Research Paper Sponsored by iORB

Kalinda Ukanwa

William Rand

Peter Pal Zubcsek

2022/6/27

Text vs. Image: An application of unsupervised multi-modal machine learning to online reviews

Rohan Mestri

Pragna Bollam

Gijs Overgoor

William Rand

2022

Negative influence gradients lead to lowered information processing capacity on social networks

Nisha Baral

Chathika Gunaratne

Chathura Jayalath

William Rand

Chathurani Senevirathna

...

2021

Agent‐based modeling of new product market diffusion: an overview of strengths and criticisms

William Rand

Christian Stummer

2021/10

In the Eye of the Reviewer: An Application of Unsupervised Clustering to User Generated Imagery in Online Reviews

Gijs Overgoor

Rohan Mestri

William Rand

2021

Apart we ride together: The motivations behind users of mixed-reality sports

Journal of Business Research

Daniel Westmattelmann

Jan-Gerrit Grotenhermen

Marius Sprenger

William Rand

Gerhard Schewe

2021/9/1

Use of clustering for consideration set modeling in recommender systems

Emil Mirzayev

Zakaria Babutsitdze

William Rand

Thierry Delahaye

2021

Real-time brand reputation tracking using social media

Journal of Marketing

Roland T Rust

William Rand

Ming-Hui Huang

Andrew T Stephen

Gillian Brooks

...

2021/7

Deep agent: Studying the dynamics of information spread and evolution in social networks

Computational Social Science Society of the Americans

Ivan Garibay

Toktam A Oghaz

Niloofar Yousefi

Ece C Mutlu

Madeline Schiappa

...

2020

Influence cascades: Entropy-based characterization of behavioral influence patterns in social media

Entropy

Chathurani Senevirathna

Chathika Gunaratne

William Rand

Chathura Jayalath

Ivan Garibay

2021/1/28

See List of Professors in William Rand University(North Carolina State University)

Co-Authors

H-index: 91
Roland T. Rust

Roland T. Rust

University of Maryland

H-index: 69
Uri Wilensky

Uri Wilensky

Northwestern University

H-index: 66
Daniel G. Brown

Daniel G. Brown

University of Washington

H-index: 53
Chrysanthos Dellarocas

Chrysanthos Dellarocas

Boston University

academic-engine