Tobias Otterbring

Tobias Otterbring

Universitetet i Agder

H-index: 32

Europe-Norway

About Tobias Otterbring

Tobias Otterbring, With an exceptional h-index of 32 and a recent h-index of 32 (since 2020), a distinguished researcher at Universitetet i Agder, specializes in the field of social influence, field experiments, nonverbal communication, individual differences.

His recent articles reflect a diverse array of research interests and contributions to the field:

Colorful candy, teen vibes and cool memes: prevalence and content of Instagram posts featuring ultra-processed products targeted at adolescents

Social validation, reciprocation, and sustainable orientation: cultivating “clean” codes of conduct through social influence

Selecting the special or choosing the common? A high-powered conceptual replication of Kim and Markus’(1999) pen study

The dark side of going green: Dark triad traits predict organic consumption through virtue signaling, status signaling, and praise from others

Validation of the Short Version (TLS-15) of the Triangular Love Scale (TLS-45) across 37 Languages

The Impact of Fusion Metaphors in Health Appeals on Consumer Attitudes: Tasty but Unhealthy, Healthy but Not Tasty: Duality Considerations in Health Messaging

Does metaverse fidelity matter? Testing the impact of fidelity on consumer responses in virtual retail stores

Crypto cravings: Gender differences in crypto investment intentions and the mediating roles of financial overconfidence and personality

Tobias Otterbring Information

University

Position

Professor

Citations(all)

3721

Citations(since 2020)

3342

Cited By

1145

hIndex(all)

32

hIndex(since 2020)

32

i10Index(all)

74

i10Index(since 2020)

73

Email

University Profile Page

Universitetet i Agder

Google Scholar

View Google Scholar Profile

Tobias Otterbring Skills & Research Interests

social influence

field experiments

nonverbal communication

individual differences

Top articles of Tobias Otterbring

Title

Journal

Author(s)

Publication Date

Colorful candy, teen vibes and cool memes: prevalence and content of Instagram posts featuring ultra-processed products targeted at adolescents

European Journal of Marketing

Gaston Ares

Florencia Alcaire

Vanessa Gugliucci

Leandro Machín

Carolina de León

...

2024/2/8

Social validation, reciprocation, and sustainable orientation: cultivating “clean” codes of conduct through social influence

Journal of Retailing and Consumer Services

Tobias Otterbring

Michał Folwarczny

2024/1/1

Selecting the special or choosing the common? A high-powered conceptual replication of Kim and Markus’(1999) pen study

The Journal of Social Psychology

Tobias Otterbring

Roopali Bhatnagar

Michał Folwarczny

2024/3/3

The dark side of going green: Dark triad traits predict organic consumption through virtue signaling, status signaling, and praise from others

Journal of Retailing and Consumer Services

Faruk Anıl Konuk

Tobias Otterbring

2024/1/1

Validation of the Short Version (TLS-15) of the Triangular Love Scale (TLS-45) across 37 Languages

Marta Kowal

Piotr Sorokowski

Bojana M Dinić

Katarzyna Pisanski

Biljana Gjoneska

...

2024/2

The Impact of Fusion Metaphors in Health Appeals on Consumer Attitudes: Tasty but Unhealthy, Healthy but Not Tasty: Duality Considerations in Health Messaging

Journal of Advertising Research

Olivia Petit

Tobias Otterbring

2024/3/1

Does metaverse fidelity matter? Testing the impact of fidelity on consumer responses in virtual retail stores

The International Review of Retail, Distribution and Consumer Research

Darius-Aurel Frank

Anne Odile Peschel

Tobias Otterbring

Jason DiPalma

Sascha Steinmann

2024/1/26

Crypto cravings: Gender differences in crypto investment intentions and the mediating roles of financial overconfidence and personality

Psychology & Marketing

Ellen Katrine Nyhus

Darius‐Aurel Frank

Michał Krzysztof Król

Tobias Otterbring

2024/3

Plate, glass, and social class: How dominance and prestige orientation shape food preferences

Personality and Individual Differences

Michał Folwarczny

RG Vishnu Menon

Tobias Otterbring

2024/7/1

How Negative Framing Affects VR Tourism Adoption: Exploring the Role of Travel Anxiety During Crisis Events

Journal of Travel Research

Suresh Malodia

Tobias Otterbring

Babak Taheri

Amandeep Dhir

2024/2/22

Is this advertisement designed to appeal to you? Adolescents’ views about Instagram advertisements promoting ultra-processed products

Public Health Nutrition

Gastón Ares

Lucía Antúnez

Florencia Alcaire

Virginia Natero

Tobias Otterbring

2024/1

Unlocking Social Media Success: How Prosumers Drive Brand Engagement through Authentic Conversations with Consumers

British Journal of Management

Suresh Malodia

Raffaele Filieri

Tobias Otterbring

Amandeep Dhir

2024/4/8

Trust in scientists and their role in society across 67 countries

Viktoria Cologna

Niels Mede

Sebastian Berger

John Besley

Cameron Brick

...

2024/2/20

Consumer susceptibility to front-of-package (FOP) food labeling: Scale development and validation

Appetite

Michał Folwarczny

Valdimar Sigurdsson

RG Vishnu Menon

Tobias Otterbring

2024/1/1

From WEIRD to worldwide: Auditing authors’ affiliation countries over time across three leading journals publishing food-related research

Tobias Otterbring

Michał Folwarczny

2024/3/26

Physical proximity as pleasure or pain? A critical review of employee–customer proximity in sales and services settings

Tobias Otterbring

2023/6

Health-Washing of Ultraprocessed Products on Instagram: Prevalence and Strategies in an Emerging Market

Journal of Nutrition Education and Behavior

Gastón Ares

Virginia Natero

Vanessa Gugliucci

Leandro Machín

Florencia Alcaire

...

2023/11/1

Old minds, new marketplaces: How evolved psychological mechanisms trigger mismatched food preferences.

Evolutionary Behavioral Sciences

Michał Folwarczny

Tobias Otterbring

Valdimar Sigurdsson

Lynn KL Tan

Norman P Li

2023/1

Body appreciation around the world: Measurement invariance of the Body Appreciation Scale-2 (BAS-2) across 65 nations, 40 languages, gender identities, and age

Body image

Viren Swami

Ulrich S Tran

Stefan Stieger

Toivo Aavik

Hamed Abdollahpour Ranjbar

...

2023/9/1

Naturally green, irrationally lean: How background scenery affects calorie judgments

Food Research International

Michał Folwarczny

Tobias Otterbring

Valdimar Sigurdsson

Lynn KL Tan

2023/2/1

See List of Professors in Tobias Otterbring University(Universitetet i Agder)

Co-Authors

H-index: 52
Norman Li

Norman Li

Singapore Management University

H-index: 28
Erik Wästlund

Erik Wästlund

Karlstads universitet

H-index: 21
Lene Aarøe

Lene Aarøe

Aarhus Universitet

H-index: 18
Marija Banovic

Marija Banovic

Aarhus Universitet

H-index: 17
Jill Sundie

Jill Sundie

Washington and Lee University

H-index: 12
Sylvie Borau

Sylvie Borau

Toulouse Business School

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