Stephen Graham Saunders

Stephen Graham Saunders

Monash University

H-index: 17

Oceania-Australia

About Stephen Graham Saunders

Stephen Graham Saunders, With an exceptional h-index of 17 and a recent h-index of 13 (since 2020), a distinguished researcher at Monash University, specializes in the field of Marketing systems, Social marketing, Consumer vulnerability, WaSH, Informal settlements.

His recent articles reflect a diverse array of research interests and contributions to the field:

Tourism and social marketing: an integrative review

Social and personal factors influencing green customer citizenship behaviours: The role of subjective norm, internal values and attitudes

Leveraging an ‘economy of kindness’ through non-monetary value exchange to improve community well-being

Social marketing and the United Nations sustainable development goals: I, We and All of Us

Achieving development outcomes by building practical authority in WASH participatory collectives in Melanesia

Migrants working for migrants: dependence and discourse in Chinese-owned small commercial businesses in South Africa

Fieldwork in pro-poor tourism: a reflexive account

Customer helping and advocacy behaviours within dyadic financial service relationships: a gift-giving perspective

Stephen Graham Saunders Information

University

Position

___

Citations(all)

1101

Citations(since 2020)

766

Cited By

533

hIndex(all)

17

hIndex(since 2020)

13

i10Index(all)

22

i10Index(since 2020)

16

Email

University Profile Page

Monash University

Google Scholar

View Google Scholar Profile

Stephen Graham Saunders Skills & Research Interests

Marketing systems

Social marketing

Consumer vulnerability

WaSH

Informal settlements

Top articles of Stephen Graham Saunders

Title

Journal

Author(s)

Publication Date

Tourism and social marketing: an integrative review

Journal of Sustainable Tourism

Van Dao Truong

Stephen Saunders

A Tkaczynski

Sharyn Rundle-Thiele

2024/1/31

Social and personal factors influencing green customer citizenship behaviours: The role of subjective norm, internal values and attitudes

Journal of Retailing and Consumer Services

Estelle Van Tonder

Sam Fullerton

LT De Beer

Stephen Graham Saunders

2023/3/1

Leveraging an ‘economy of kindness’ through non-monetary value exchange to improve community well-being

Marketing Theory

Stephen Graham Saunders

V Dao Truong

2023

Social marketing and the United Nations sustainable development goals: I, We and All of Us

Journal of Social Marketing

V Dao Truong

Stephen G Saunders

2022/1/3

Achieving development outcomes by building practical authority in WASH participatory collectives in Melanesia

Water Alternatives: an interdisciplinary journal on water, politics and development

Katherine F Shields

Dani J Barrington

Semisi Meo

Srinivas Sridharan

Stephen Graham Saunders

...

2022

Migrants working for migrants: dependence and discourse in Chinese-owned small commercial businesses in South Africa

The International Journal of Human Resource Management

Fang Lee Cooke

Geoffrey Wood

Stephen Saunders

2022/11/22

Fieldwork in pro-poor tourism: a reflexive account

Tourism Recreation Research

V Dao Truong

David W Knight

Quynh Pham

Thuong T Nguyen

Tuan D Nguyen

...

2022/11/1

Customer helping and advocacy behaviours within dyadic financial service relationships: a gift-giving perspective

International Journal of Bank Marketing

Estelle van Tonder

Stephen Graham Saunders

Mwarumba Mwavita

Sohee Kim

2022/3/9

Consumer marketplaces and self-sufficiency: meeting consumption needs in community

Journal of Consumer Affairs

Stephen Graham Saunders

Srinivas Sridharan

Dani Barrington

Regina Souter

Katherine F Shields

...

2021/8/16

Measuring, evaluating, and documenting social marketing impact

Journal of Social Marketing

Van Dao Truong

X. Dam Dong

Stephen Saunders

Quynh Pham

Hanh Nguyen

...

2021/5

The enabling environment is not a checklist: building practical authority to improve WASH

Dani Barrington

Katherine F Shields

Semisi Meo

Srinivas Sridharan

Stephen Graham Saunders

...

2021/3/12

Explicating the resource integration process during self-service socialisation: Conceptual framework and research propositions

Journal of Business Research

Estelle van Tonder

Stephen Graham Saunders

Jillian Dawes Farquhar

2020/12/1

Stakeholder involvement in social marketing anti-smoking interventions

Van Dao Truong

Stephen Saunders

Ngoc Quynh Pham

2020/11

A simplified approach to understanding customer support and help during self-service encounters

International Journal of Quality & Reliability Management

Estelle van Tonder

Stephen G Saunders

Leon T de Beer

2020/3/30

See List of Professors in Stephen Graham Saunders University(Monash University)

Co-Authors

H-index: 90
Jamie Bartram

Jamie Bartram

University of North Carolina at Chapel Hill

H-index: 54
Michael Lynn

Michael Lynn

Cornell University

H-index: 33
Leon T. De Beer

Leon T. De Beer

Northwest University

H-index: 22
Srinivas Sridharan

Srinivas Sridharan

Monash University

H-index: 22
Michael Bendixen

Michael Bendixen

Nova Southeastern University

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