Rosa M. Hernández-Maestro (ORCID: 0000-0001-6226-6777)

Rosa M. Hernández-Maestro (ORCID: 0000-0001-6226-6777)

Universidad de Salamanca

H-index: 12

Europe-Spain

About Rosa M. Hernández-Maestro (ORCID: 0000-0001-6226-6777)

Rosa M. Hernández-Maestro (ORCID: 0000-0001-6226-6777), With an exceptional h-index of 12 and a recent h-index of 10 (since 2020), a distinguished researcher at Universidad de Salamanca, specializes in the field of eWOM, business performance, service quality, tourism marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Corporate sustainability transitions: Are there differences between what companies say and do and what ESG ratings say companies do?

Antecedents of tourist trip planning autonomy: The moderating effects of a global economic crisis

Effects of Market Intelligence Generation, Online Reviews, and Management Response on the Business Performance of Rural Accommodation Establishments in France

The influence of website quality and star rating signals on booking intention: Analyzing the moderating effect of variety seeking

Management response to eWOM in rural lodging establishments

Rosa M. Hernández-Maestro (ORCID: 0000-0001-6226-6777) Information

University

Position

___

Citations(all)

903

Citations(since 2020)

500

Cited By

596

hIndex(all)

12

hIndex(since 2020)

10

i10Index(all)

12

i10Index(since 2020)

10

Email

University Profile Page

Universidad de Salamanca

Google Scholar

View Google Scholar Profile

Rosa M. Hernández-Maestro (ORCID: 0000-0001-6226-6777) Skills & Research Interests

eWOM

business performance

service quality

tourism marketing

Top articles of Rosa M. Hernández-Maestro (ORCID: 0000-0001-6226-6777)

Title

Journal

Author(s)

Publication Date

Corporate sustainability transitions: Are there differences between what companies say and do and what ESG ratings say companies do?

Journal of Cleaner Production

T. Ferreira-Quilice

R.M. Hernández-Maestro

R.G. Duarte

2023

Antecedents of tourist trip planning autonomy: The moderating effects of a global economic crisis

Tourism Economics

Milagros Fernández-Herrero

Rosa María Hernández-Maestro

Óscar González-Benito

2020

Effects of Market Intelligence Generation, Online Reviews, and Management Response on the Business Performance of Rural Accommodation Establishments in France

António JDVT Melo

Rosa M Hernández-Maestro

Pablo A Muñoz-Gallego

2022/10/4

The influence of website quality and star rating signals on booking intention: Analyzing the moderating effect of variety seeking

Spanish Journal of Marketing-ESIC

Tamara Belver-Delgado

Sonia San-Martín

Rosa M Hernández-Maestro

2020/8/3

Management response to eWOM in rural lodging establishments

Spanish Journal of Marketing-ESIC

Rosa M Hernández-Maestro

2020/6/24

See List of Professors in Rosa M. Hernández-Maestro (ORCID: 0000-0001-6226-6777) University(Universidad de Salamanca)

Co-Authors

H-index: 39
ÓSCAR GONZÁLEZ-BENITO

ÓSCAR GONZÁLEZ-BENITO

Universidad de Salamanca

H-index: 37
SONIA SAN MARTÍN

SONIA SAN MARTÍN

Universidad de Burgos

H-index: 31
Toru Yoshikawa

Toru Yoshikawa

Singapore Management University

H-index: 22
PABLO ANTONIO MUÑOZ GALLEGO

PABLO ANTONIO MUÑOZ GALLEGO

Universidad de Salamanca

H-index: 16
Carlos Peixeira Marques

Carlos Peixeira Marques

Universidade de Trás-os-Montes e Alto Douro

H-index: 8
Libia Santos Requejo (ORCID: 0000-0002-0302-7706)

Libia Santos Requejo (ORCID: 0000-0002-0302-7706)

Universidad de Salamanca

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