Nawras Nusairat

Nawras Nusairat

Applied Science University

H-index: 15

Asia-Bahrain

About Nawras Nusairat

Nawras Nusairat, With an exceptional h-index of 15 and a recent h-index of 15 (since 2020), a distinguished researcher at Applied Science University, specializes in the field of Consumer Behavior & Psychology and Service Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Game-based student e-learning experience: Empirical evidence from private universities in Jordan

Student e-Learning Experience: A Nexus among e-Learning Quality, Student Engagement and Resulting Satisfaction

Mediating Role of E-Word of Mouth on the Relationship between Visual Social Media Marketing and Customer Purchase Intention in Jordanian Real Estate Companies

Environmental forces influencing perceived acceptance of COVID-19 vaccination: Social responsibility as a moderating role

Moderating the Synergies between Business Intelligence and Strategic Foresight: Navigating Uncertainty for Future Success through Knowledge Management

DO MOBILE CHARACTERISTICS AND OPERATIONAL PERFORMANCE INFLUENCE USERS’INTENTIONS TO USE MOBILE COMMERCE APPS?

Moderating and Mediating Roles of Users' Self-Efficacy and User Behavior amongst the Internet of Things and Search Engine Optimization

Avoiding uncertain buying intentions: Does WebQual matter?

Nawras Nusairat Information

University

Position

___

Citations(all)

597

Citations(since 2020)

595

Cited By

30

hIndex(all)

15

hIndex(since 2020)

15

i10Index(all)

19

i10Index(since 2020)

19

Email

University Profile Page

Applied Science University

Google Scholar

View Google Scholar Profile

Nawras Nusairat Skills & Research Interests

Consumer Behavior & Psychology and Service Marketing

Top articles of Nawras Nusairat

Title

Journal

Author(s)

Publication Date

Game-based student e-learning experience: Empirical evidence from private universities in Jordan

Nawras M Nusairat

Sari Al-Qaisi

Azhar Shater

Qais Hammouri

Rami M Al-Dweeri

...

2024

Student e-Learning Experience: A Nexus among e-Learning Quality, Student Engagement and Resulting Satisfaction

Nawras M Nusairat

Lames S Dalbah

Qais Hammouri

Jassim Ahmad Al-Gasawneh

Dana Abed AlHakim Akhuirshaideh

...

2023/3/7

Mediating Role of E-Word of Mouth on the Relationship between Visual Social Media Marketing and Customer Purchase Intention in Jordanian Real Estate Companies

Calitatea

Jassim Ahmad Al-Gasawneh

Mohammad Hasan

Jamal MM Joudeh

Nawras M Nusairat

Alaeddin Mohammad Khalaf Ahmad

...

2023/3/1

Environmental forces influencing perceived acceptance of COVID-19 vaccination: Social responsibility as a moderating role

Ala’eddin M Ahmad

Mohammad Abuhashesh

Nawras M Nusairat

Majd AbedRabbo

Ra’ed Masa’deh

...

2023/2/9

Moderating the Synergies between Business Intelligence and Strategic Foresight: Navigating Uncertainty for Future Success through Knowledge Management

Sustainability

Areej Hijazin

Javier Tamayo-Torres

Nawras Nusairat

2023/9/28

DO MOBILE CHARACTERISTICS AND OPERATIONAL PERFORMANCE INFLUENCE USERS’INTENTIONS TO USE MOBILE COMMERCE APPS?

Journal of Southwest Jiaotong University

Qais Hammouri

Asmahan Majed Altaher

Yahya Mohammad Ghaith

Yazan Abdalmajeed Alkhuzaie

Thabit Atobishi

...

2023

Moderating and Mediating Roles of Users' Self-Efficacy and User Behavior amongst the Internet of Things and Search Engine Optimization

Jassim Ahmad Al-Gasawneh

Qais Hammouri

Marhana Mohamed Anuar

Nawras M Nusairat

2023/3/7

Avoiding uncertain buying intentions: Does WebQual matter?

International Journal of Data and Network Science

N Nusairat

K AlZubi

Lama Abubaker

Hadeel Abdellatif

A Akhorshaideh

...

2023

Empowering SMEs using New Forms of Digital Innovation: An Empirical Study on Fashion and Clothing Sector

Qais Hammouri

Jassim Ahmad Al-Gasawneh

Nawras M Nusairat

Abdalrazzaq Aloqool

Esraa Al-Amayreh

...

2023/3/7

The impact of marketing strategy on the marketing innovation and the marketing competitive advantage in the jordanian furniture industry

Journal of Southwest Jiaotong University

Jamal M Joudeh

Mahmoud Allan

Ahmad M Zamil

Amjed Alfityani

Ala’O Dandis

...

2022

Perceived benefits of training, individual readiness for change, and affective organizational commitment among employees of national jordanian banks

Cogent Business & Management

Ayman Mansour

hefin Rowlands

Jassim Ahmad Al-Gasawneh

Nawras M Nusairat

Shaker Al-Qudah

...

2022/12/31

Avoiding uncertainty by measuring the impact of perceived risk on the intention to use financial artificial intelligence services

Uncertain Supply Chain Management

J Al-Gasawneh

A Alfityani

S Al-Okdeh

B Almasri

H Mansur

...

2022

COVID-19 Turning Threat into Opportunities: Knowledge and Attitude of Physicians toward Relative Advantages of Telemedicine

Res Militaris

Alaeddin M Ahmad

Leila A Rawashdeh

Hadeel Khalil

Lina S Al-Momani

Taghreed Khirfan

...

2022/11/14

Mobile-customer relationship management and its effect on post-purchase behavior: The moderating of perceived ease of use and perceived usefulness

Jassim Ahmad Al-Gasawneh

Batool Al Khoja

Marzouq Ayed Al-Qeed

Nawras M Nusairat

Qais Hammouri

...

2022

Disruption in Supply Chain due to Covid-19 in Jordanian Economy

Central European Management Journal

Jassim Ahmad Al-Gasawneh

Mohammad Nabeel Almrafee

Lana Ahmad Suleiman Alghasawneh

Qais Hammouri

Alaeddin Mohammad Khalaf Ahmad

...

2022/11/14

What motivates Jordanians to adopt mobile commerce? An empirical study of the most relevant factors

International Journal of Data and Network Science

Mahmud Alkailani

Nawras Nusairat

2022

Implications of search engine marketing and privacy between mobile-CRM and marketing performance

Journal of Southwest Jiaotong University

Nawras M Nusairat

Jassim Al-Gasawnehb

Ali Zakariya Al-Quranc

Rami Mohammad Al-dweerid

Jamal Mustafa Joudehe

...

2022/2

The differential impacts of customer commitment dimensions on loyalty in the banking sector in Jordan: Moderating the effect of e-service quality

International Journal of Data and Network Science

Ahmad Khraiwish

J Al-Gasawneh

J Joudeh

N Nusairat

Y Alabdi

2022

THE IMPLICATIONS OF SERVICE QUALITY FOR HOTELS MARKET SHARE: MANAGERS’PERSPECTIVE

Journal of Southwest Jiaotong University

Jassim Ahmad Al-Gasawneh

Marhana Mohamed Anuar

Qais Hammouri Ala'eddin Ahmad

Nawras M Nusairat

Heba Khataybeh

2022

Corporate social responsibility and brand equity of operating telecoms: brand reputation as a mediating effect

International Journal of Sustainable Economy

Alaeddin Mohammad Khalaf Ahmad

Mira Hashem Abu Shattal

Leila A Rawashdeh

Jassim Ghasawneh

Nawras Nusairat

2022

See List of Professors in Nawras Nusairat University(Applied Science University)

Co-Authors

H-index: 20
Marhana Mohamed Anuar

Marhana Mohamed Anuar

Universiti Malaysia Terengganu

H-index: 17
Qais Hammouri

Qais Hammouri

Applied Science University

H-index: 17
Dr. Mohammad Abuhashesh

Dr. Mohammad Abuhashesh

Princess Sumaya University for Technology

H-index: 10
Tahir Rashid

Tahir Rashid

University of Salford

H-index: 8
Abdel Hakim Akhorshaideh

Abdel Hakim Akhorshaideh

University of Jordan

H-index: 7
Dr.Jamal Joudeh

Dr.Jamal Joudeh

Applied Science University

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