Martin A. Pyle

Martin A. Pyle

Ryerson University

H-index: 8

North America-Canada

About Martin A. Pyle

Martin A. Pyle, With an exceptional h-index of 8 and a recent h-index of 7 (since 2020), a distinguished researcher at Ryerson University, specializes in the field of WOM, Violence.

His recent articles reflect a diverse array of research interests and contributions to the field:

Using online class preparedness tools to improve student performance: The benefit of “all-in” engagement

The “easy win” preference: Negative consumption experiences, incompetence, and the influence on subsequent unrelated loyalty behavior

In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace

Staying in “the works of living”: How older adults employ marketplace resources to age successfully

Portrayals of Play-Based Learning: Misalignments among Public Discourse, Classroom Realities, and Research.

Identification incubators: reflexivity in consumer book clubs

Martin A. Pyle Information

University

Position

Assitant Professor

Citations(all)

190

Citations(since 2020)

167

Cited By

53

hIndex(all)

8

hIndex(since 2020)

7

i10Index(all)

5

i10Index(since 2020)

5

Email

University Profile Page

Ryerson University

Google Scholar

View Google Scholar Profile

Martin A. Pyle Skills & Research Interests

WOM

Violence

Top articles of Martin A. Pyle

Title

Journal

Author(s)

Publication Date

Using online class preparedness tools to improve student performance: The benefit of “all-in” engagement

Journal of Management Education

Anthony Francescucci

Julie Kellershohn

Martin A Pyle

2021/8

The “easy win” preference: Negative consumption experiences, incompetence, and the influence on subsequent unrelated loyalty behavior

Journal of Business Research

Matthew Philp

Martin A Pyle

2021/5/1

In eWOM we trust: Using naïve theories to understand consumer trust in a complex eWOM marketspace

Journal of Business Research

Martin A Pyle

Andrew N Smith

Yanina Chevtchouk

2021/1/1

Staying in “the works of living”: How older adults employ marketplace resources to age successfully

Journal of Consumer Affairs

Monica C LaBarge

Martin Pyle

2020/6

Portrayals of Play-Based Learning: Misalignments among Public Discourse, Classroom Realities, and Research.

American Journal of Play

Angela Pyle

Martin A Pyle

Jessica Prioletta

Betül Alaca

2020

Identification incubators: reflexivity in consumer book clubs

Consumption Markets & Culture

Tandy Chalmers Thomas

Martin A Pyle

Jay M Handelman

2020/9/2

See List of Professors in Martin A. Pyle University(Ryerson University)