Lisa OMalley
University of Limerick
H-index: 39
Europe-Ireland
Top articles of Lisa OMalley
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Guest editorial: Reframing marketing priorities | European Journal of Marketing | Anne Marie Doherty Finola Kerrigan Lisa O'Malley | 2023/11/27 |
Marketing priorities, technology and the future | Finola Kerrigan Lisa O’Malley Anne Marie Docherty | 2023/11/22 | |
Establishing successful university–industry collaborations: barriers and enablers deconstructed | The Journal of Technology Transfer | Michele O’Dwyer Raffaele Filieri Lisa O’Malley | 2023/6 |
Managing tourist risk, grief and distrust post COVID-19 | Tourism and Hospitality Research | Lisa O’Malley Lloyd C Harris Vicky Story | 2023/4 |
Critical and creative marketing pedagogies: confronting rhetoric, addressing inequality, inspiring change | Teresa Heath Mona Moufahim Lisa O’Malley | 2023/1/2 | |
Teaching note–Critical pedagogies: practical examples from the marketing classroom | Journal of Marketing Management | Mona Moufahim Teresa Heath Lisa O’Malley Katherine Casey Janice Denegri-Knott | 2023/1/2 |
The use of Net Promoter Score (NPS) to predict sales growth: insights from an empirical investigation | Journal of the Academy of Marketing Science | Sven Baehre Michele O’Dwyer Lisa O’Malley Nick Lee | 2022/1 |
Hens and stags: What happens in Barca stays in Barca | Annals of Tourism Research | Lloyd Harris Lisa O'Malley Vicky Story | 2022/1/1 |
Customer mindset metrics: A systematic evaluation of the net promoter score (NPS) vs. alternative calculation methods | Journal of Business Research | Sven Baehre Michele O'Dwyer Lisa O'Malley Vicky M Story | 2022/10/1 |
14 Tourism, the burden of | A Research Agenda for Place Branding | Maria Lichrou Lisa O’Malley | 2021/4/30 |
Tourism, the burden of authenticity and place branding | Maria Lichrou Lisa O’Malley | 2021/4/22 | |
Experiencing family ethnography: challenges, practicalities and reflections on practice | Cathriona Nash Lisa O'Malley Maurice Patterson | 2021/1/18 | |
Prefiguring sustainable living: An ecovillage story | Journal of Marketing Management | Katherine Casey Maria Lichrou Lisa O’Malley | 2020/11/21 |
Seeking sustainable futures in marketing and consumer research | European Journal of Marketing | Iain Davies Caroline J Oates Caroline Tynan Marylyn Carrigan Katherine Casey | 2020/9/23 |
Liminal consumption of “the cosmic ballet”: An autoethnography | Consumption Markets & Culture | Vikram Kapoor Maurice Patterson Lisa O’Malley | 2020/1/2 |
A Reimagining: Prefiguring Systems of Alternative Consumption | Advances in Consumer Research | Katherine Casey Maria Lichrou Lisa O’Malley | 2020 |
Co-Authors
