ProfessorsProfessors of Auckland University of TechnologyKenneth F Hyde

Kenneth F Hyde

Auckland University of Technology

H-index: 28

Oceania-New Zealand

About Kenneth F Hyde

Kenneth F Hyde, With an exceptional h-index of 28 and a recent h-index of 21 (since 2020), a distinguished researcher at Auckland University of Technology, specializes in the field of consumer behavior, service marketing, tourist behavior.

His recent articles reflect a diverse array of research interests and contributions to the field:

Love or like: gender effects in emotional expression in online reviews

The impact on well-being of experiences at cultural events

Kenneth F Hyde Information

University	Auckland University of Technology
Position	Associate Professor of Marketing
Citations(all)	4734
Citations(since 2020)	2235
Cited By	3311
hIndex(all)	28
hIndex(since 2020)	21
i10Index(all)	36
i10Index(since 2020)	30
Email	Access Email
University Profile Page	Auckland University of Technology
Google Scholar	View Google Scholar Profile

Kenneth F Hyde Skills & Research Interests

consumer behavior

service marketing

tourist behavior

Top articles of Kenneth F Hyde

Title	Journal	Author(s)	Publication Date
Love or like: gender effects in emotional expression in online reviews	European Journal of Marketing	Eathar Abdul-Ghani Jungkeun Kim Junbum Kwon Kenneth F Hyde Yuanyuan Cui	2022/11/30
The impact on well-being of experiences at cultural events	Event Management	Valentina Gorchakova Kenneth F Hyde	2022/2/10