Goksel Yalcinkaya
University of New Hampshire
H-index: 15
North America-United States
Top articles of Goksel Yalcinkaya
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Understanding the relationship between the use of social media and the prevalence of anxiety at the country level: a multi-country examination | International Business Review | David A Griffith Hannah S Lee Goksel Yalcinkaya | 2023/8/1 |
Understanding the Coevolution of Ad Spend by Media Channel and Retail Format Sales at the Country Level: A Multicountry Examination | Journal of International Marketing | Hannah S Lee Goksel Yalcinkaya David A Griffith | 2023/6 |
The roles of shadow of the past and future in driving new product novelty and meaningfulness within coopetitive collaborations | Industrial Marketing Management | Tereza Dean David A Griffith Goksel Yalcinkaya | 2023/2/1 |
Understanding the relationship between advertising spending and happiness at the country level | Journal of International Business Studies | David A Griffith Hannah S Lee Goksel Yalcinkaya | 2023/2 |
The power of institutions on international marketing: reflections on the COVID-19 pandemic can inform international marketing activities | International Marketing Review | David A Griffith Goksel Yalcinkaya | 2023/12/12 |
Sustainability-focused innovation in the business-to-business context: Antecedents and managerial implications | Journal of Business Research | Shuili Du Ludwig Bstieler Goksel Yalcinkaya | 2022/1/1 |
The use of social media and the prevalence of depression: a multi-country examination of value co-creation and consumer well-being | International marketing review | David A Griffith Hannah Soobin Lee Goksel Yalcinkaya | 2022/1/31 |
Building and leveraging competence exploitation and exploration for firm new product success | Industrial Marketing Management | David A Griffith Tereza Dean Goksel Yalcinkaya | 2021/8/1 |
Out with the old: A Bayesian approach to estimating product modification rates | Journal of Business Research | Goksel Yalcinkaya Tevfik Aktekin Sengun Yeniyurt | 2020/9/1 |
Co-Authors
