Els Breugelmans
Katholieke Universiteit Leuven
H-index: 17
Europe-Belgium
Top articles of Els Breugelmans
What is happening to my nearby stores? The own-and cross-effect of a radical store transformation on existing customers
Journal of the Academy of Marketing Science
2024/1
Els Breugelmans
H-Index: 12
Murali Mantrala
H-Index: 23
Assessing the multichannel impact of brand store entry by a digital-native grocery brand
Journal of Marketing
2024/5
Els Breugelmans
H-Index: 12
“Sorry, the product you ordered is out of stock”: Effects of substitution policy in online grocery retailing
Journal of Retailing
2023/3/1
Els Breugelmans
H-Index: 12
It's not there, I love it! How relevance to objective needs of an unavailable item impacts emotions, store image, and behavior
Journal of Retailing and Consumer Services
2021/11/1
Els Breugelmans
H-Index: 12
Retail service innovations and their impact on retailer shareholder value: Evidence from an event study
Journal of the Academy of Marketing Science
2021/7
Lien Lamey
H-Index: 11
Els Breugelmans
H-Index: 12
Going online for groceries: Drivers of category-level share of wallet expansion
Journal of Retailing
2021/6/1
Lien Lamey
H-Index: 11
Els Breugelmans
H-Index: 12
Refocusing loyalty programs in the era of big data: a societal lens paradigm
Marketing Letters
2020/12