Dr. Vikas Kumar

About Dr. Vikas Kumar

Dr. Vikas Kumar, With an exceptional h-index of 11 and a recent h-index of 10 (since 2020), a distinguished researcher at Guru Nanak Dev University, specializes in the field of Solar Energy, Marketing Management, Consumer Decision Making.

His recent articles reflect a diverse array of research interests and contributions to the field:

Analysing the Impact of Omni-channel Customer Delight on Repurchase Intention

Modelling and analysing the enablers of digital resilience for small and medium enterprises

Investigating the Impact of Online Brand Communities on Online Customer Engagement and Brand Loyalty

Vegetable and fruit growers’ intention to use biopesticides in India: application of TPB and HBM models

Examining the impact of COVID-19 pandemic on international migrants' repatriation intention using structural equation modeling

Public debt sustainability: a bibliometric co-citation visualization analysis

Solar rooftop adoption among Indian households: a structural equation modeling analysis

Determinants of farmers’ decision to adopt solar powered pumps

Dr. Vikas Kumar Information

University

Position

Assistant Professor at University Business School

Citations(all)

375

Citations(since 2020)

355

Cited By

68

hIndex(all)

11

hIndex(since 2020)

10

i10Index(all)

12

i10Index(since 2020)

11

Email

University Profile Page

Google Scholar

Dr. Vikas Kumar Skills & Research Interests

Solar Energy

Marketing Management

Consumer Decision Making

Top articles of Dr. Vikas Kumar

Title

Journal

Author(s)

Publication Date

Analysing the Impact of Omni-channel Customer Delight on Repurchase Intention

Global Business Review

Rajeev Gupta

Vikas Kumar

Arun Kumar Kaushik

Devashish Das Gupta

2023/8/16

Modelling and analysing the enablers of digital resilience for small and medium enterprises

Journal of Enterprise Information Management

Vikas Kumar

Rahul Sindhwani

Abhishek Behl

Amanpreet Kaur

Vijay Pereira

2023/3/28

Investigating the Impact of Online Brand Communities on Online Customer Engagement and Brand Loyalty

Journal of Global Marketing

Rajeev Gupta

Vikas Kumar

Arun Kumar Kaushik

Devashish Das Gupta

Rahul Sindhwani

2023/8/8

Vegetable and fruit growers’ intention to use biopesticides in India: application of TPB and HBM models

Journal of Environmental Planning and Management

Amanpreet Kaur

Vikas Kumar

Arun Kumar Kaushik

2023/1/28

Examining the impact of COVID-19 pandemic on international migrants' repatriation intention using structural equation modeling

International Journal of Social Economics

Amanpreet Kaur

Vikas Kumar

Prabhjot Kaur

2022/9/5

Public debt sustainability: a bibliometric co-citation visualization analysis

Amanpreet Kaur

Vikas Kumar

Rahul Sindhwani

Punj Lata Singh

Abhishek Behl

2024/3/19

Solar rooftop adoption among Indian households: a structural equation modeling analysis

Journal of Social Marketing

Vikas Kumar

Arun Kumar Kaushik

2022/5/10

Determinants of farmers’ decision to adopt solar powered pumps

International Journal of Energy Sector Management, Emerald Publication

Vikas Kumar

Amanjot Singh Syan

Amanpreet Kaur

Bikramjit Singh Hundal

2020

A structural equation modeling analysis of factors driving customer purchase intention towards solar water heater

Smart and Sustainable Built Environment, Emerald Publication

Vikas Kumar

Amanjot Singh Syan

and Komalpreet Kaur

2020

Factors Affecting Customers’ Attitude towards Solar Energy Products

International Journal of Business Innovation and Research, Inderscience Publication

Vikas Kumar

2020

See List of Professors in Dr. Vikas Kumar University(Guru Nanak Dev University)

Co-Authors

academic-engine