Dr. Megawati Simanjuntak, SP, MSi

Dr. Megawati Simanjuntak, SP, MSi

Institut Pertanian Bogor

H-index: 23

Asia-Indonesia

About Dr. Megawati Simanjuntak, SP, MSi

Dr. Megawati Simanjuntak, SP, MSi, With an exceptional h-index of 23 and a recent h-index of 22 (since 2020), a distinguished researcher at Institut Pertanian Bogor, specializes in the field of Consumer Behavior, Family Resource Management, Entrepreneurship, Consumer Empowerment, Consumer Education.

His recent articles reflect a diverse array of research interests and contributions to the field:

Event management in sport, recreation, and tourism: theoretical and practical dimensions by Cheryl Mallen & Lorne J. Adams, Milton Park, Abingdon, Oxon, Routledge, 2024, 302 pp …

Digital Communication Innovation of Food Waste Using the AISAS Approach: Evidence from Indonesian Adolescents

Indonesian Consumer Complaint Behavior Based on Ethnic Groups and Generations

THE STUDY OF CONSUMER DISPUTE RESOLUTION AGENCY (BPSK) AND NON-GOVERNMENTAL ORGANIZATION FOR CONSUMER PROTECTION (LPKSM) BY MIXED METHODS

The Effect of Marketing Mix and Reference Group on Chicken Nugget Preference Through Brand Image

Upaya Perlindungan Konsumen melalui Pencantuman Informasi Gula, Garam, dan Lemak (GGL) pada Label Kemasan Pangan

The Study of Program and Roles of National Consumer Protection Agency using Qualitative and Quantitative Approaches

Perlindungan Konsumen terhadap Bahaya Phishing Data Perbankan

Dr. Megawati Simanjuntak, SP, MSi Information

University

Position

Associate Professor in Consumer Behaviour University IKK-FEMA- AACIM

Citations(all)

2046

Citations(since 2020)

1868

Cited By

627

hIndex(all)

23

hIndex(since 2020)

22

i10Index(all)

70

i10Index(since 2020)

66

Email

University Profile Page

Institut Pertanian Bogor

Google Scholar

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Dr. Megawati Simanjuntak, SP, MSi Skills & Research Interests

Consumer Behavior

Family Resource Management

Entrepreneurship

Consumer Empowerment

Consumer Education

Top articles of Dr. Megawati Simanjuntak, SP, MSi

Title

Journal

Author(s)

Publication Date

Event management in sport, recreation, and tourism: theoretical and practical dimensions by Cheryl Mallen & Lorne J. Adams, Milton Park, Abingdon, Oxon, Routledge, 2024, 302 pp …

Brendan Richard

Brian Leadbeater

Marissa Orlowski

2014

Digital Communication Innovation of Food Waste Using the AISAS Approach: Evidence from Indonesian Adolescents

Sustainability

Lilik Noor Yuliati

Megawati Simanjuntak

2024/1/5

Indonesian Consumer Complaint Behavior Based on Ethnic Groups and Generations

Gadjah Mada International Journal of Business

Megawati Simanjuntak

Ilfia Shahirah

2024/5

THE STUDY OF CONSUMER DISPUTE RESOLUTION AGENCY (BPSK) AND NON-GOVERNMENTAL ORGANIZATION FOR CONSUMER PROTECTION (LPKSM) BY MIXED METHODS

Journal of Child, Family, and Consumer Studies

Nur Alisha Suherman

Megawati Simanjuntak

Anggi Mayang Sari

Irni Rahmayani Johan

2023/10/31

The Effect of Marketing Mix and Reference Group on Chicken Nugget Preference Through Brand Image

Jurnal Manajemen & Agribisnis

R Syaprudin

Megawati Simanjuntak

Heny Kuswanti Suwarsinah

2023/3/31

Upaya Perlindungan Konsumen melalui Pencantuman Informasi Gula, Garam, dan Lemak (GGL) pada Label Kemasan Pangan

Policy Brief Pertanian, Kelautan, dan Biosains Tropika

Megawati Simanjuntak

Anna Maria Tri Anggraini

2023/6/9

The Study of Program and Roles of National Consumer Protection Agency using Qualitative and Quantitative Approaches

Journal of Child, Family, and Consumer Studies

Mutia Rahmah

Megawati Simanjuntak

Anggi Mayang Sari

Irni Rahmayani Johan

2023/10/31

Perlindungan Konsumen terhadap Bahaya Phishing Data Perbankan

Policy Brief Pertanian, Kelautan, dan Biosains Tropika

Megawati Simanjuntak

Anna Maria Tri Anggraini

2023/6/9

Edukasi Alokasi Keuangan untuk Asuransi Kesehatan pada Mahasiswa

Agrokreatif: Jurnal Ilmiah Pengabdian kepada Masyarakat

Mas Siti Rifani Wulandari

Bulan Hilaliyah

Farisa Dwi Elnora

Indri Nurbidari

Megawati Simanjuntak

2023/3/29

Factors Affecting Financial and Non-Financial Performance of MSMEs Through The Use of Social Media

Indonesian Journal of Business and Entrepreneurship (IJBE)

Priliadita Hidayanti

Megawati Simanjuntak

Nur Hasanah

2023/9/14

WILLINGNESS TO SHARE DATA PRIBADI DAN KAITANNYA DENGAN PENYALAHGUNAAN DATA KONSUMEN E-COMMERCE DI INDONESIA: PENDEKATAN MIXED METHODS

Jurnal Ilmu Keluarga & Konsumen

Ismie Leona Rahayu

Rizka Syarifa

Laely Rahmawati Akmalia

Miracle Samuel Samosir

Elvindia Puja Hanggrita

...

2023/12/15

Environmental care attitudes and intention to purchase green products: Impact of environmental knowledge, word of mouth, and green marketing

Sustainability

Megawati Simanjuntak

Nidya Luthfi Nafila

Lilik Noor Yuliati

Irni Rahmayani Johan

Mukhamad Najib

...

2023/3/20

Menjamin Keamanan dan Kenyamanan Bertransaksi Pada E-Commerce dalam Upaya Melindungi Konsumen

Policy Brief Pertanian, Kelautan, dan Biosains Tropika

Megawati Simanjuntak

2023/6/8

Comparative Study of Self-Concept, Reference Group, Marketing Strategy, and Online Buying Behavior Accros Generations

Jurnal Doktor Manajemen

Syahfira Banafie

Megawati Simanjuntak

2023/9

The Consumer Empowerment Index in Indonesia: Do Consumer Socio Demographic matter? This title has been presented on Thursday, December 14, 2023 at 11.25-11.35 GMT+ 7.

Frontier in Sustainable Agromaritime and Environmental Development Conference

Megawati Simanjuntak

2023/11/30

Green Banking Adoption Strategy (Case Study of Banks in Jabodetabek)

Indonesian Journal of Business and Entrepreneurship (IJBE)

Novsa Fakhira

Nimmi Zulbainarni

Megawati Simanjuntak

2023/1/31

The Effect of University Partners' Satisfaction and Trust in Relationship Commitment

Jurnal Doktor Manajemen

Sonya Dwi Rachmawati

Heti Mulyati

Megawati Simanjuntak

2023/4

Content Analysis Of Consumer Reviews And Comments On E-Commerce

Jurnal Doktor Manajemen

Nisrina Nur Fakhira

Megawati Simanjuntak

2023/9

TRUST IN MSME AND INTERMEDIARIES IN PEER TO PEER (P2P) LENDING: EVIDENCE IN INDONESIA: This title will be presented on Friday, December 15, 2023 at 08.15-08.25 GMT+ 7

Frontier in Sustainable Agromaritime and Environmental Development Conference

Megawati Simanjuntak

Ninuk Purnaningsih

Zaky Abdullatif

2023/11/30

Determinan Factors of Decision to Choose Online Travel Agent to Book a Place to Stay

Jurnal Doktor Manajemen

Tiffani Dias Anggraeni

Megawati Simanjuntak

Popong Nurhayati

2023/4

See List of Professors in Dr. Megawati Simanjuntak, SP, MSi University(Institut Pertanian Bogor)

Co-Authors

H-index: 33
Ujang Sumarwan

Ujang Sumarwan

Institut Pertanian Bogor

H-index: 30
Prof. Dr. Mohamad Fazli Sabri

Prof. Dr. Mohamad Fazli Sabri

Universiti Putra Malaysia

H-index: 26
Herien Puspitawati .

Herien Puspitawati .

Institut Pertanian Bogor

H-index: 26
Arif Satria

Arif Satria

Institut Pertanian Bogor

H-index: 25
Euis Sunarti

Euis Sunarti

Institut Pertanian Bogor

H-index: 19
Hartoyo

Hartoyo

Institut Pertanian Bogor

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