Denise Bortree

Penn State University

H-index: 27

North America-United States

About Denise Bortree

Denise Bortree, With an exceptional h-index of 27 and a recent h-index of 23 (since 2020), a distinguished researcher at Penn State University, specializes in the field of Sustainability Communication, Volunteerism, Environmental Communication, Public Relations.

His recent articles reflect a diverse array of research interests and contributions to the field:

Symbolic and substantive legitimation: examining corporate commitments to sustainable development goal 12

From axial codes to Z‐scores: charting the diversity and scope of 25 years of nonprofit marketing research published in International Journal of Nonprofit and Voluntary Sector …

Effects of climate CSA and CSR messaging: the moderating role of green consumer identity

Designing social media fundraising messages: An experimental approach to understanding how message concreteness and framing influence donation intentions

Understanding How Message OSAGE Concreteness and Framing

The Big Assist: Exploring Nonprofit Practitioner Beliefs About Sport CSR Relationships

Encouraging volunteering in nonprofit organizations: The role of organizational inclusion and volunteer need satisfaction

Refuting fake news on social media: nonprofits, crisis response strategies and issue involvement

Denise Bortree Information

University	Penn State University
Position	Associate Professor of Communication
Citations(all)	3487
Citations(since 2020)	1704
Cited By	2463
hIndex(all)	27
hIndex(since 2020)	23
i10Index(all)	40
i10Index(since 2020)	31
Email	Access Email
University Profile Page	Penn State University
Google Scholar	View Google Scholar Profile

Denise Bortree Skills & Research Interests

Sustainability Communication

Volunteerism

Environmental Communication

Public Relations

Top articles of Denise Bortree

Title	Journal	Author(s)	Publication Date
Symbolic and substantive legitimation: examining corporate commitments to sustainable development goal 12	Journal of Communication Management	Nicholas Eng Cassandra LC Troy Denise S Bortree	2024/3/18
From axial codes to Z‐scores: charting the diversity and scope of 25 years of nonprofit marketing research published in International Journal of Nonprofit and Voluntary Sector …	Journal of Philanthropy and Marketing	Richard D Waters Giselle A Auger Denise Sevick Bortree	2023/11
Effects of climate CSA and CSR messaging: the moderating role of green consumer identity	Corporate Communications: An International Journal	Cassandra LC Troy Megan LP Norman Nicholas Eng Jason Freeman Denise S Bortree	2023/11/23
Designing social media fundraising messages: An experimental approach to understanding how message concreteness and framing influence donation intentions	Nonprofit and Voluntary Sector Quarterly	Anli Xiao Yan Huang Denise Sevick Bortree Richard Waters	2021
Understanding How Message OSAGE Concreteness and Framing		Yan Huang Anli Xiao Denise S Bortree Richard D Waters	2021
The Big Assist: Exploring Nonprofit Practitioner Beliefs About Sport CSR Relationships	Journal of Sports Media	Melanie Formentin Denise S Bortree Nahyun Kim	2021
Encouraging volunteering in nonprofit organizations: The role of organizational inclusion and volunteer need satisfaction	Journal of Nonprofit & Public Sector Marketing	Yan Huang Denise Bortree Fan Yang Ruoxu Wang	2020
Refuting fake news on social media: nonprofits, crisis response strategies and issue involvement	Journal of Product & Brand Management	Michail Vafeiadis Denise S Bortree Christen Buckley Pratiti Diddi Anli Xiao	2020/3/5
Examining the rage donation trend: Applying the anger activism model to explore communication and donation behaviors	Public Relations Review	L Austin H Overton B McKeever DS Bortree	2020